Website traffic
How much traffic does dwights.co.nz get?
157.88K
-23.81%MoMEstimated monthly visits
223.8K149.2K74.6K0
Global rank
208,752
Country rank · New Zealand
981
Category rank · Auctions
3
Average visit duration
01:26
Pages per visit
4.42
Bounce rate
30.45%
Domain age
27 years
Search share
23.4%
Sources
Where does dwights.co.nz's traffic come from?
- Paid search33.6%
- Search23.4%
- Direct18.1%
- Social13.6%
- Referrals5.9%
- Generative AI2.3%
- Display ads2.0%
- Email1.1%
- Other0.0%
Regions
Which countries visit dwights.co.nz?
- New Zealand84.8%
- United States4.3%
- Australia3.1%
- France2.0%
- United Kingdom2.0%
See how dwights.co.nz compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
What keywords send traffic to dwights.co.nz?
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- dwights outdoorsBRAND1.39K1.19K117%
- dwightsBRAND32081040%
- water proof coat20025080%
- kiwi camping galaxy plus tentBRAND20021095%
- msr pocket rocket1803.05K6%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
Full keyword rankings are a Pro feature
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What does dwights.co.nz show publicly?
- HTTP 200
- Email authentication
- Hosting ASN
- HTTP
- 200
- Page size
- 945.9 KiB
- Hosting
- CLOUDFLARENET · AS13335
- Email authentication
- SPF · DMARC none
- TLS
- TLSv1.3 · 77 days
Page and SEOSchema 5
- Final URL
- https://dwights.co.nz/
- Title
- Dwights Outdoors | Tramping & Camping Gear NZ Since 1979
- Description
- Shop tramping gear, hiking boots, sleeping bags, tents and outdoor clothing at Dwights Outdoors, New Zealand's specialist outdoor retailer since 1979.
- Cross-origin redirect
- No
- Word count
- 1,632
- Internal / external links
- 271 / 4
- Canonical
- https://dwights.co.nz/
- Language
- en
- H1 / H2
- 1 / 11
- Images missing alt
- 9 / 54
- Schema
- EntryPoint · MerchantReturnPolicy · Organization · SearchAction · WebSite
- Hreflang
- x-default · en · en-AU
- OG / Twitter
- OG · Twitter
Technology and tracking9 technologies
- Technology clues
- Shopify · Bootstrap · jQuery · React · PayPal · Hotjar · Mixpanel · Bot protection · Cloudflare
- External script hosts
- shop.app · cdn.shopify.com · cdn.reamaze.com
- Social links
- instagram.com · facebook.com · youtube.com
- Server
- cloudflare
- Security headers
- 4 / 6
- HSTS / CSP
- HSTS · CSP
- Alt-Svc
- Set
- Cookie
- 5（Secure 3）
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · none
- DKIM selectors
- Mail stack
- Google Workspace
- IPv6
- No AAAA
- CAA issuers
- letsencrypt.org · pki.goog · ssl.com
- Site verification TXT
- SOA
- ns.freeparking.co.nz
- NS
- ns2.freeparking.co.nz. · ns.freeparking.co.nz.
- MX
- 1 aspmx.l.google.com. · 5 alt2.aspmx.l.google.com. · 5 alt1.aspmx.l.google.com. · 2 more
Hosting and networkAS13335
- A
- 23.227.38.32
- Hosting ASN
- AS13335 · 23.227.38.0/23
- Hosting organization
- CLOUDFLARENET - Cloudflare, Inc.
- Hosting country
- CA
- BGP announcement
- Yes
- Reverse DNS
- myshopify.com
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- YE2
- Certificate remaining
- 77 days
- Certificate SAN
- DNS:dwights.co.nz
robots and AI crawlingHTTP 200
- Robots.txt
- 200
- Global Disallow /
- No
- Sitemap
- Index · 25
- AI explicitly disallowed
- 0
- AI explicitly allowed
- 0
Well-known public paths1 hits
- Present / checked
- 1 / 5
- /llms.txt
- Present · 4.4 KiB
- llms summary
- This document describes how AI agents can interact with Dwights Outdoors's online store at https://dwights.co.nz. · If you are reading this on behalf of your user and you act as a
Website information
When was dwights.co.nz registered?
- Domain
- dwights.co.nz
- Registration status
- Domain registered
- Registered
- 1999-05-11
- Registrar
- Dreamscape Networks International Pte Ltd t/a Crazy Domains
- Domain age
- 27 years
- Registry status
- ok
Similar sites
What sites are similar to dwights.co.nz?
Website reports in the same category, with nearby monthly visits.
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.