Website traffic
How much traffic does drift.co get?
1.92M
+15.43%MoMEstimated monthly visits
2.07M1.38M690.99K0
Global rank
28,042
Country rank · United States
6,132
Category rank · Restaurants and Delivery
120
Average visit duration
01:49
Pages per visit
3.69
Bounce rate
54.72%
Domain age
16 years
Search share
16.9%
Sources
Where does drift.co's traffic come from?
- Email21.0%
- Search16.9%
- Direct16.8%
- Social16.5%
- Paid search11.2%
- Display ads11.1%
- Referrals6.0%
- Generative AI0.5%
- Other0.1%
Regions
Which countries visit drift.co?
- United States88.0%
- Canada5.6%
- United Kingdom1.1%
- Australia0.6%
- Poland0.3%
See how drift.co compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
What keywords send traffic to drift.co?
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- driftBRAND34.45K94.76K36%
- drift air freshenerBRAND21.15K6.09K347%
- drift car air freshenerBRAND5.97K7.1K84%
- driftgoodsBRAND3.04K1.99K153%
- drift car scentBRAND1.71K790217%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
Full keyword rankings are a Pro feature
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What does drift.co show publicly?
- HTTP 200
- Email authentication
- Hosting ASN
- HTTP
- 200
- Page size
- 666.0 KiB
- Hosting
- CLOUDFLARENET · AS13335
- Email authentication
- SPF · DMARC quarantine
- TLS
- TLSv1.3 · 77 days
Page and SEO
- Final URL
- https://drift.co/
- Title
- Car Air Fresheners & Home Fragrance Subscription | Drift
- Description
- Wood, stone and metal car air fresheners and home scent diffusers. Get a new scent delivered every month with the Drift Scent of the Month Club.
- Cross-origin redirect
- No
- Word count
- 1,009
- Internal / external links
- 43 / 6
- Canonical
- https://drift.co/
- Language
- en
- H1 / H2
- 3 / 11
- Images missing alt
- 41 / 141
- Hreflang
- x-default · en · en-CA · fr-CA · en-GB · en-AU
- OG / Twitter
- OG
Technology and tracking5 tracking
- Technology clues
- Shopify · Bootstrap · jQuery · React · PayPal · Mixpanel · Bot protection · Cloudflare
- Tracking clues
- Google Tag Manager · Google Ads · Meta Pixel · TikTok Pixel · Microsoft Clarity
- External script hosts
- shop.app · cdn.shopify.com · zdccm.drift.co
- Social links
- instagram.com · facebook.com · tiktok.com · youtube.com
- Generator
- Shopify
- Server
- cloudflare
- Security headers
- 4 / 6
- HSTS / CSP
- HSTS · CSP
- Alt-Svc
- Set
- Cookie
- 5（Secure 3）
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · quarantine
- DKIM selectors
- Mail stack
- Google Workspace
- IPv6
- No AAAA
- Site verification TXT
- Atlassian · Facebook · Google · Microsoft
- SOA
- dawn.ns.cloudflare.com
- NS
- dawn.ns.cloudflare.com. · jim.ns.cloudflare.com.
- MX
- 1 smtp.google.com.
Hosting and networkAS13335
- A
- 23.227.38.32
- Hosting ASN
- AS13335 · 23.227.38.0/23
- Hosting organization
- CLOUDFLARENET - Cloudflare, Inc.
- Hosting country
- CA
- BGP announcement
- Yes
- Reverse DNS
- myshopify.com
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- YE2
- Certificate remaining
- 77 days
- Certificate SAN
- DNS:drift.co
robots and AI crawlingHTTP 200
- Robots.txt
- 200
- Global Disallow /
- No
- Sitemap
- Index · 1,191
- AI explicitly disallowed
- 0
- AI explicitly allowed
- 16
Well-known public paths1 hits
- Present / checked
- 1 / 5
- /llms.txt
- Present · 4.3 KiB
- llms summary
- This document describes how AI agents can interact with Drift's online store at https://drift.co. · If you are reading this on behalf of your user and you act as a personal assista
Website information
When was drift.co registered?
- Domain
- drift.co
- Registration status
- Domain registered
- Registered
- 2010-07-20
- Registrar
- Gandi SAS
- Expires
- 2027-07-19
- Domain age
- 16 years
- DNSSEC
- No
- Registry status
- client transfer prohibited
Similar sites
What sites are similar to drift.co?
Website reports in the same category, with nearby monthly visits.
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.