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diageo.com

diageo.com had about 366.72K visits in September 2026, up 7.82% from August; most traffic is direct.

Discover Diageo | Diageo

Traffic

366.72K

+7.82%MoMEstimated monthly visits
789416.08K277.39K138.69K0
Global rank

135,047

Country rank · United States

82,945

Category rank · Beverages

267

Average visit duration

00:58

Pages per visit

2.12

Bounce rate

49.80%

Domain age

29 years

Search share

38.2%

Traffic sources

  • Direct
    51.1%
  • Search
    38.2%
  • Referrals
    6.4%
  • Social
    1.3%
  • Display ads
    1.2%
  • Generative AI
    1.1%
  • Email
    0.8%
  • Other
    0.0%
  • Paid search
    0.0%

Regions

  • United States
    33.3%
  • United Kingdom
    14.0%
  • China
    7.0%
  • India
    6.1%
  • Singapore
    4.1%

See how diageo.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.

Search visibility

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches
  1. diageoBRAND29.18K51.99K56%
  2. diageo careersBRAND1.28K1.14K112%
  3. diageo jobsBRAND1.25K1.11K113%
  4. diageosBRAND1.01K2.37K43%
  5. guinness1K69.39K1%

Keyword rankings

Keyword rankings

Example · google.comUnited States · English

86.4M

Search estimate

New 1 · Up 2

Ranking keywords
12,400
Landing pages
4
Search competitors
4
AI citations
2
PositionEstimated visits
  1. google#142M
  2. gmail#118.2M
  3. google maps#19.4M
  4. google drive#14.1M

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Baidu rank

Site profile

  • HTTP 200
  • Email authentication
  • Hosting ASN
  • DNSSEC
HTTP
200
Page size
337.3 KiB
Hosting
AMAZON-02 · AS16509
Email authentication
SPF · DMARC reject
TLS
TLSv1.2 · 41 days
Page and SEOSchema 11
Title
Discover Diageo | Diageo
Description
With over 200 brands sold in nearly 180 countries, Diageo is driven to be the world’s best brand builder, leading the way in premium drinks.
Cross-origin redirect
Yes
Word count
3,110
Internal / external links
206 / 20
Canonical
https://www.diageo.com/en
Language
en
H1 / H2
1 / 9
Images missing alt
3 / 93
Schema
ContactPoint · Corporation · EntryPoint · ImageObject · Organization · Place · 5 more
OG / Twitter
OG · Twitter
Technology and tracking1 tracking
Technology clues
Bootstrap · jQuery · Vue · Consent manager · Cloudflare
Tracking clues
Google Tag Manager
External script hosts
cdn-ukwest.onetrust.com · cdn.jsdelivr.net · otp.tools.investis.com · unpkg.com · cdnjs.cloudflare.com · player.vimeo.com
Social links
facebook.com · twitter.com · linkedin.com · instagram.com · linkedin.com · youtube.com
Server
cloudflare
Security headers
6 / 6
HSTS / CSP
HSTS · CSP
Cookie
8(Secure 8)
Email and DNS securitySet
SPF
Set
DMARC
Set · reject
DKIM selectors
selector1 · k1 · s1 · s2
Mail stack
Microsoft 365
IPv6
No AAAA
DNSSEC
DNSKEY · AD
Site verification TXT
Adobe · Apple · Atlassian · Canva · DocuSign · Facebook · 3 more
SOA
udns1.cscdns.net
NS
udns1.cscdns.net. · udns2.cscdns.uk.
MX
0 diageo-com.mail.protection.outlook.com.
Hosting and networkAS16509
A
52.17.142.199
Hosting ASN
AS16509 · 52.16.0.0/15
Hosting organization
AMAZON-02 - Amazon.com, Inc.
Hosting country
US
BGP announcement
Yes
Reverse DNS
ec2-52-17-142-199.eu-west-1.compute.amazonaws.com
TLS
TLSv1.2 · Verified
Certificate issuer
Corporation Service Company RSA OV SSL CA
Certificate remaining
41 days
Certificate SAN
DNS:www.diageo.com · DNS:diageo.com
robots and AI crawlingHTTP 200
Robots.txt
200
Global Disallow /
No
Sitemap
URL set · 1,483
AI explicitly disallowed
0
AI explicitly allowed
0
Well-known public paths
Present / checked
0 / 2

Website information

Domain
diageo.com
Registration status
Domain registered
Registered
1997-09-30
Registrar
CSC Corporate Domains, Inc.
Expires
2027-09-29
Domain age
29 years
DNSSEC
Yes
Registry status
client transfer prohibited · server delete prohibited · server transfer prohibited · server update prohibited

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What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

  • Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
  • Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
  • Missing or partial values stay marked in the report.