Traffic
614.68K
-6.63%MoMEstimated monthly visits
746.67K497.78K248.89K0
Global rank
61,987
Country rank · United Kingdom
3,032
Category rank · Government
55
Average visit duration
02:19
Pages per visit
5.27
Bounce rate
42.91%
Domain age
13 years
Search share
51.6%
Traffic sources
- Search51.6%
- Direct36.8%
- Referrals8.1%
- Generative AI2.1%
- Social0.8%
- Display ads0.3%
- Email0.2%
- Paid search0.1%
- Other0.0%
Regions
- United Kingdom76.5%
- United States3.7%
- Vietnam3.7%
- Netherlands1.0%
- France0.8%
See how data.gov.uk compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- mail1.6K3.35M0%
- ea permit register1.42K900158%
- uk house price index95098097%
- dvla86097.15K1%
- is covid still around6907.74K9%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
Full keyword rankings are a Pro feature
Unlock ProSite profile
- HTTP 200
- Email authentication
- Hosting ASN
- HTTP
- 200
- Page size
- 21.1 KiB
- Hosting
- FASTLY · AS54113
- Email authentication
- SPF
- TLS
- TLSv1.3 · 79 days
Page and SEO
- Final URL
- https://www.data.gov.uk/
- Title
- National Data Library - The home of UK public data - data.gov.uk
- Cross-origin redirect
- Yes
- Word count
- 305
- Internal / external links
- 27 / 7
- Language
- en
- H1 / H2
- 1 / 9
- Images missing alt
- 11 / 12
Technology and tracking1 tracking
- Tracking clues
- Google Tag Manager
- Server
- gunicorn
- Security headers
- 5 / 6
- HSTS / CSP
- HSTS · CSP
Email and DNS securitySet
- SPF
- Set
- DMARC
- Not found
- DKIM selectors
- Not found
- Mail stack
- Google Workspace
- IPv6
- No AAAA
- Site verification TXT
- SOA
- ns-1526.awsdns-62.org
- NS
- ns-1526.awsdns-62.org. · ns-1795.awsdns-32.co.uk. · ns-488.awsdns-61.com. · 5 more
- MX
- 1 aspmx.l.google.com. · 10 aspmx2.googlemail.com. · 10 aspmx3.googlemail.com. · 2 more
Hosting and networkAS54113
- A
- 151.101.192.144 · 151.101.64.144 · 151.101.128.144 · 151.101.0.144
- Hosting ASN
- AS54113 · 151.101.192.0/22
- Hosting organization
- FASTLY - Fastly, Inc.
- Hosting country
- US
- BGP announcement
- Yes
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- GlobalSign RSA OV SSL CA 2018
- Certificate remaining
- 79 days
- Certificate SAN
- DNS:www.gov.uk · DNS:*.businesslink.gov.uk · DNS:*.direct.gov.uk · DNS:*.publishing.service.gov.uk · 9 more
robots and AI crawlingHTTP 200
- Robots.txt
- 200
- Global Disallow /
- No
- AI explicitly disallowed
- 0
- AI explicitly allowed
- 0
Well-known public paths1 hits
- Present / checked
- 1 / 5
- /.well-known/security.txt
- Present · 447 B
- security summary
- Policy: https://www.gov.uk/help/report-vulnerability · Contact: https://hackerone.com/44c348eb-e030-4273-b445-d4a2f6f83ba8/embedded_submissions/new · Contact: https://www.gov.uk/co
Website information
- Domain
- data.gov.uk
- Registration status
- Domain registered
- Registered
- 2013-09-09
- Registrar
- Jisc Services Limited
- Expires
- 2028-06-29
- Domain age
- 13 years
- DNSSEC
- No
- Registry status
- server update prohibited · server delete prohibited
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What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.