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citibank.com

citibank.com had about 843.43K visits in October 2026, down 2.93% from September; the top source is direct.

Online Banking, Mortgages, Personal Loans, Investing | Citi.com

Traffic

843.43K

-2.93%MoMEstimated monthly visits
78910974.2K649.47K324.73K0
Global rank

64,348

Country rank · United States

22,815

Category rank · Banking Credit and Lending

675

Average visit duration

01:51

Pages per visit

2.66

Bounce rate

40.87%

Domain age

36 years

Search share

32.0%

Traffic sources

  • Direct
    43.8%
  • Search
    32.0%
  • Referrals
    20.4%
  • Email
    1.6%
  • Social
    0.9%
  • Display ads
    0.6%
  • Other
    0.2%
  • Paid search
    0.2%
  • Generative AI
    0.1%

Regions

  • United States
    66.0%
  • Singapore
    8.4%
  • Hong Kong SAR China
    3.2%
  • Argentina
    3.2%
  • United Arab Emirates
    2.9%

Related boards: Most visited websites in the United States · Top banking and lending websites by traffic · Fastest growing banking and lending websites

See how citibank.com compares with the most visited websites in the world, the fastest growing websites, top websites by AI referrals and sites gaining organic search traffic.

Search visibility

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches
  1. BRAND16.04K338.69K5%
  2. BRAND11.87K1.17M1%
  3. BRAND9.63K569.11K2%
  4. BRAND4.28K7.95K54%
  5. BRAND4.03K23.98K17%

Keyword rankings

Keyword rankings

See the keywords citibank.com ranks for on Google, the pages that bring it traffic, and the competitors fighting it for search traffic.

Live examples: chatgpt.com · github.com · plausible.io

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Backlink rank

Global position

#11,968

42

2026-10-31

Referring IPs
5,492
Referring subnets
3,102
.COM rank
#5,727

Baidu rank

Site profile

  • HTTP 200
  • Email authentication
  • Hosting ASN
HTTP
200
Page size
249.9 KiB
Hosting
AKAMAI-AMS Akamai International B.V. · AS33905
Email authentication
SPF · DMARC reject
TLS
TLSv1.2 · 148 days
Page and SEOSchema 8
Title
Online Banking, Mortgages, Personal Loans, Investing | Citi.com
Description
Citibank offers multiple banking services that help you find the right credit cards, open a bank account for checking, & savings, or apply for mortgage & personal loans.
Cross-origin redirect
Yes
Word count
3
Internal / external links
0 / 0
Canonical
https://www.citi.com/
Language
en
H1 / H2
0 / 2
Images missing alt
0 / 0
Schema
Answer · BreadcrumbList · FAQPage · ItemList · ListItem · Question · 2 more
Hreflang
en-in · en-ae · zh-cn · en-cn · x-default · en-my · en-au · en-th · 12 more
Technology and tracking1 tracking
Technology clues
Bootstrap · Angular
Tracking clues
Google Tag Manager
Security headers
5 / 6
HSTS / CSP
HSTS · CSP
Cookie
2 (Secure 1)
Email and DNS securitySet
SPF
Set
DMARC
Set · reject
IPv6
No AAAA
CAA issuers
digicert.com · globalsign.com · visa.com
Site verification TXT
Facebook · Google
SOA
ns1.nsroot1.com
NS
ns1.nsroot1.com. · ns2.nsroot2.com.
MX
5 mx-a.mail.citi.com. · 5 mx-b.mail.citi.com.
Hosting and networkAS33905
A
104.94.222.171 · 104.96.178.165
Hosting ASN
AS33905 · 104.94.222.0/24
Hosting organization
AKAMAI-AMS Akamai International B.V.
Hosting country
US
BGP announcement
Yes
Reverse DNS
a104-94-222-171.deploy.static.akamaitechnologies.com
TLS
TLSv1.2 · Verified
Certificate issuer
DigiCert EV RSA CA G2
Certificate remaining
148 days
Certificate SAN
DNS:www.citi.com · DNS:accitrade.com · DNS:accitrade.com.mx · DNS:banamex.com · 16 more
robots and AI crawlingHTTP 404
Robots.txt
404
Well-known public paths
Present / checked
0 / 5

Website information

Domain
citibank.com
Registration status
Domain registered
Registered
1991-02-02
Registrar
CSC Corporate Domains, Inc.
Expires
2033-02-03
Domain age
36 years
DNSSEC
No
Registry status
client delete prohibited · client transfer prohibited · server delete prohibited · server transfer prohibited

What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

  • Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
  • Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
  • Missing or partial values stay marked in the report.
Data notes →How estimates are produced →Website traffic sources →Claim, correct or hide this report →
Cite or embed

citibank.com had about 843.43K visits in October 2026, down 2.93% from September; the top source is direct. Source: Vaneform estimates, https://vaneform.com/e/citibank-com (updated 2026-11-13).

Show this report's monthly visits on your site or README. Updates with each data month.

<a href="https://vaneform.com/e/citibank-com" rel="nofollow"><img src="https://vaneform.com/api/badge/citibank-com" alt="citibank.com monthly visits · Vaneform" height="20"></a>