Skip to main content

caring.com

caring.com had about 359.09K visits in September 2026, down 19.73% from August; the top source is paid search.

Caring.com: The Leading Free Resource for Senior Living & Care Support

Traffic

359.09K

-19.73%MoMEstimated monthly visits
789516.49K344.33K172.16K0
Global rank

150,884

Country rank · United States

31,384

Category rank · Geriatric and Aging Care

48

Average visit duration

01:06

Pages per visit

1.72

Bounce rate

59.73%

Domain age

31 years

Search share

30.0%

Traffic sources

  • Paid search
    30.7%
  • Search
    30.0%
  • Direct
    23.5%
  • Display ads
    12.1%
  • Referrals
    2.0%
  • Social
    0.7%
  • Email
    0.7%
  • Generative AI
    0.2%
  • Other
    0.2%

Regions

  • United States
    93.7%
  • Brazil
    0.7%
  • Vietnam
    0.6%
  • Spain
    0.6%
  • India
    0.5%

See how caring.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.

Search visibility

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches
  1. care.comBRAND2.07K57.35K4%
  2. a place for mom1.97K23.14K9%
  3. independent living community for seniors near placerville ca mapBRAND890—
  4. presbyterian senior housing in fl reviewsBRAND800—
  5. visiting angels7408.05K9%

Keyword rankings

Keyword rankings

Example · google.comUnited States · English

86.4M

Search estimate

New 1 · Up 2

Ranking keywords
12,400
Landing pages
4
Search competitors
4
AI citations
2
PositionEstimated visits
  1. google#142M
  2. gmail#118.2M
  3. google maps#19.4M
  4. google drive#14.1M

Full keyword rankings are a Pro feature

Unlock Pro

Baidu rank

Site profile

  • HTTP 200
  • Email authentication
  • Hosting ASN
HTTP
200
Page size
508.6 KiB
Hosting
AMAZON-AES · AS14618
Email authentication
SPF · DMARC none
TLS
TLSv1.2 · 147 days
Page and SEOSchema 1
Title
Caring.com: The Leading Free Resource for Senior Living & Care Support
Description
The leading online destination for family caregivers seeking information, support, in-home care and senior living options for aging parents, spouses and other loved ones.
Cross-origin redirect
Yes
Word count
2,310
Internal / external links
168 / 4
Canonical
https://www.caring.com/
Language
en
H1 / H2
1 / 11
Images missing alt
0 / 27
Schema
Thing
OG / Twitter
OG · Twitter
Technology and tracking2 technologies
Technology clues
Next.js · React
Social links
linkedin.com · facebook.com
Security headers
0 / 6
Email and DNS securitySet
SPF
Set
DMARC
Set · none
DKIM selectors
google · s1 · s2
Mail stack
Google Workspace
IPv6
No AAAA
Site verification TXT
Apple · Google · Microsoft
SOA
ns-1703.awsdns-20.co.uk
NS
ns-1014.awsdns-62.net. · ns-1139.awsdns-14.org. · ns-1703.awsdns-20.co.uk. · 1 more
MX
0 aspmx.l.google.com. · 10 alt1.aspmx.l.google.com. · 10 alt2.aspmx.l.google.com. · 4 more
Hosting and networkAS14618
A
54.205.90.164 · 184.195.153.222
Hosting ASN
AS14618 · 54.204.0.0/15
Hosting organization
AMAZON-AES - Amazon.com, Inc.
Hosting country
US
BGP announcement
Yes
Reverse DNS
ec2-54-205-90-164.compute-1.amazonaws.com
TLS
TLSv1.2 · Verified
Certificate issuer
Amazon RSA 2048 M01
Certificate remaining
147 days
Certificate SAN
DNS:*.caring.com · DNS:caring.com

Website information

Domain
caring.com
Registration status
Domain registered
Registered
1995-12-22
Registrar
GoDaddy.com, LLC
Expires
2027-12-21
Domain age
31 years
DNSSEC
No
Registry status
client delete prohibited · client renew prohibited · client transfer prohibited · client update prohibited

Similar sites

What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

  • Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
  • Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
  • Missing or partial values stay marked in the report.