Website traffic
How much traffic does butlins.com get?
1.33M
-0.61%MoMEstimated monthly visits
1.59M1.06M529.83K0
Global rank
36,313
Country rank · United Kingdom
1,212
Category rank · Accommodation and Hotels
20
Average visit duration
03:06
Pages per visit
4.37
Bounce rate
46.95%
Domain age
27 years
Search share
39.6%
Sources
Where does butlins.com's traffic come from?
- Search39.6%
- Direct35.5%
- Referrals8.9%
- Paid search5.5%
- Email4.2%
- Social3.0%
- Display ads2.3%
- Generative AI0.5%
- Other0.5%
Regions
Which countries visit butlins.com?
- United Kingdom90.7%
- United States2.4%
- Netherlands0.9%
- Australia0.9%
- France0.6%
See how butlins.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
What keywords send traffic to butlins.com?
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- butlinsBRAND51.61K20.85K248%
- butlins skegnessBRAND8.26K3.86K214%
- skegness butlinsBRAND3.44K5.76K60%
- butlins mineheadBRAND2.51K2.64K95%
- butlins bognor regisBRAND2.17K2.36K92%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
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What does butlins.com show publicly?
- HTTP 200
- Email authentication
- Hosting ASN
- HTTP
- 200
- Page size
- 974.3 KiB
- Hosting
- FASTLY · AS54113
- Email authentication
- SPF · DMARC reject
- TLS
- TLSv1.3 · 83 days
Page and SEO
- Final URL
- https://www.butlins.com/
- Title
- Butlin's: Book Family Holidays and Short Breaks at UK Holiday Parks
- Description
- Up to 30% off! Book your family holiday or short break at Butlin’s. Enjoy entertainment, activities & shows for all ages.
- Cross-origin redirect
- Yes
- Word count
- 1,358
- Internal / external links
- 127 / 10
- Canonical
- https://www.butlins.com/
- Language
- en
- H1 / H2
- 1 / 14
- Images missing alt
- 17 / 80
- OG / Twitter
- OG
- OG locale
- en_GB
Technology and tracking1 tracking
- Technology clues
- Next.js · Consent manager
- Tracking clues
- Google Tag Manager
- External script hosts
- cdn-ukwest.onetrust.com
- Social links
- x.com · facebook.com · instagram.com · youtube.com · tiktok.com · threads.net
- Security headers
- 4 / 6
- HSTS / CSP
- HSTS · CSP
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · reject
- DKIM selectors
- s1 · s2
- Mail stack
- Mimecast
- IPv6
- AAAA present
- Site verification TXT
- Canva · DocuSign · Facebook · Google · Microsoft · OneTrust
- SOA
- udns1.cscdns.net
- NS
- udns1.cscdns.net. · udns2.cscdns.uk.
- MX
- 10 eu-smtp-inbound-1.mimecast.com. · 10 eu-smtp-inbound-2.mimecast.com.
Hosting and networkAS54113
- A
- 199.232.161.241
- AAAA
- 2a04:4e42:68::497
- Hosting ASN
- AS54113 · 199.232.160.0/22
- Hosting organization
- FASTLY - Fastly, Inc.
- Hosting country
- US
- BGP announcement
- Yes
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- YR2
- Certificate remaining
- 83 days
- Certificate SAN
- DNS:butlins.com · DNS:www.butlins.com
robots and AI crawlingHTTP 200
- Robots.txt
- 200
- Global Disallow /
- No
- Sitemap
- URL set · 659
- AI explicitly disallowed
- 0
- AI explicitly allowed
- 16
Well-known public paths
- Present / checked
- 0 / 5
Website information
When was butlins.com registered?
- Domain
- butlins.com
- Registration status
- Domain registered
- Registered
- 2000-01-04
- Registrar
- CSC Corporate Domains, Inc.
- Expires
- 2027-01-04
- Domain age
- 27 years
- DNSSEC
- No
- Registry status
- client transfer prohibited
Similar sites
What sites are similar to butlins.com?
Website reports in the same category, with nearby monthly visits.
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.