Website traffic
How much traffic does built.com get?
487.88K
+11.56%MoMEstimated monthly visits
526.91K351.27K175.64K0
Global rank
104,329
Country rank · United States
21,494
Category rank · Home and Garden
236
Average visit duration
00:58
Pages per visit
2.36
Bounce rate
61.57%
Domain age
30 years
Search share
20.2%
Sources
Where does built.com's traffic come from?
- Direct27.5%
- Paid search23.4%
- Search20.2%
- Display ads10.8%
- Email6.0%
- Social4.5%
- Referrals4.3%
- Other3.3%
- Generative AI0.0%
Regions
Which countries visit built.com?
- United States92.3%
- Canada5.6%
- India0.6%
- United Kingdom0.5%
- Netherlands0.3%
See how built.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
What keywords send traffic to built.com?
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- built puff barsBRAND14.44K15.82K91%
- built barsBRAND7.7K11.79K65%
- built protein barsBRAND7.48K10.58K71%
- built barBRAND3.81K4.51K85%
- builtBRAND3.13K30.41K10%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
Full keyword rankings are a Pro feature
Unlock ProSite profile
What does built.com show publicly?
- HTTP 200
- Email authentication
- Hosting ASN
- HTTP
- 200
- Page size
- 742.8 KiB
- Hosting
- CLOUDFLARENET · AS13335
- Email authentication
- SPF · DMARC quarantine
- TLS
- TLSv1.3 · 82 days
Page and SEOSchema 4
- Final URL
- https://built.com/
- Title
- BUILT Protein Bars | The Best Tasting Protein Bar
- Description
- Discover a protein bar that actually tastes good! BUILT protein bars are the ultimate high-protein snack, fit to fuel every lifestyle.
- Cross-origin redirect
- No
- Word count
- 1,565
- Internal / external links
- 46 / 5
- Canonical
- https://built.com/
- Language
- en
- H1 / H2
- 1 / 8
- Images missing alt
- 15 / 83
- Schema
- Organization · PostalAddress · SearchAction · WebSite
- OG / Twitter
- OG · Twitter
Technology and tracking7 tracking
- Technology clues
- Shopify · Bootstrap · jQuery · PayPal · Bot protection · Cloudflare
- Tracking clues
- Google Tag Manager · Google Analytics · Google Ads · Twitter/X Pixel · Microsoft Ads · TikTok Pixel · Microsoft Clarity
- External script hosts
- appdevelopergroup.co · kp-9dfa.klickly.com · shop.app · cdn.shopify.com · option.boldapps.net · ajax.googleapis.com · stack-discounts.merchantyard.com · cdn.intelligems.io · 7 more
- Social links
- instagram.com · facebook.com
- Server
- cloudflare
- Security headers
- 4 / 6
- HSTS / CSP
- HSTS · CSP
- Alt-Svc
- Set
- Cookie
- 5（Secure 3）
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · quarantine
- DKIM selectors
- google · selector1 · s1 · s2
- Mail stack
- Microsoft 365
- IPv6
- No AAAA
- Site verification TXT
- Apple · Google · Microsoft
- SOA
- pdns11.domaincontrol.com
- NS
- pdns11.domaincontrol.com. · pdns12.domaincontrol.com.
- MX
- 1 built-com.mail.protection.outlook.com.
Hosting and networkAS13335
- A
- 23.227.38.65
- Hosting ASN
- AS13335 · 23.227.38.0/23
- Hosting organization
- CLOUDFLARENET - Cloudflare, Inc.
- Hosting country
- CA
- BGP announcement
- Yes
- Reverse DNS
- myshopify.com
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- YE1
- Certificate remaining
- 82 days
- Certificate SAN
- DNS:built.com
robots and AI crawlingHTTP 200
- Robots.txt
- 200
- Global Disallow /
- No
- Sitemap
- Index · 257
- AI explicitly disallowed
- 0
- AI explicitly allowed
- 16
Well-known public paths1 hits
- Present / checked
- 1 / 5
- /llms.txt
- Present · 4.3 KiB
- llms summary
- This document describes how AI agents can interact with BUILT's online store at https://built.com. · If you are reading this on behalf of your user and you act as a personal assist
Website information
When was built.com registered?
- Domain
- built.com
- Registration status
- Domain registered
- Registered
- 1996-10-02
- Registrar
- GoDaddy.com, LLC
- Expires
- 2034-10-01
- Domain age
- 30 years
- DNSSEC
- No
- Registry status
- client delete prohibited · client renew prohibited · client transfer prohibited · client update prohibited
Similar sites
What sites are similar to built.com?
Website reports in the same category, with nearby monthly visits.
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.