Website traffic
How much traffic does bom.gov.au get?
22.15M
-20.84%MoMEstimated monthly visits
34.51M23.01M11.5M0
Global rank
2,418
Country rank · Australia
44
Category rank · Weather
1
Average visit duration
03:37
Pages per visit
3.54
Bounce rate
50.44%
Search share
22.0%
Sources
Where does bom.gov.au's traffic come from?
- Direct68.6%
- Search22.0%
- Social5.0%
- Referrals2.4%
- Email1.6%
- Display ads0.2%
- Generative AI0.2%
- Paid search0.1%
- Other0.0%
Regions
Which countries visit bom.gov.au?
- Australia92.1%
- United States1.9%
- Indonesia0.7%
- United Kingdom0.4%
- New Zealand0.4%
See how bom.gov.au compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
What keywords send traffic to bom.gov.au?
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- weather1.16M18.33M6%
- melbourne weather397.03K294.85K135%
- weather tomorrow299.87K680.44K44%
- weather today219.77K790.41K28%
- weather melbourne176.48K107.91K164%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
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What does bom.gov.au show publicly?
- HTTP 200
- Email authentication
- Hosting ASN
- DNSSEC
- HTTP
- 200
- Page size
- 171.9 KiB
- Hosting
- MTG-MG · AS140637
- Email authentication
- SPF · DMARC none
- TLS
- TLSv1.2 · 9 days
Page and SEO
- Final URL
- https://www.bom.gov.au/
- Title
- Discover your weather | The Bureau of Meteorology
- Description
- The Bureau of Meteorology web homepage provides the Australian community with access to weather forecasts, severe weather warnings, observations, flood information, marine and high seas forecasts and climate information. Products include weather charts, satellite photos, radar pictures and climate maps.
- Cross-origin redirect
- Yes
- Word count
- 301
- Internal / external links
- 54 / 0
- Canonical
- https://www.bom.gov.au/
- Language
- en
- H1 / H2
- 1 / 0
- Images missing alt
- 0 / 1
- OG / Twitter
- OG
- Feed / Manifest / AMP
- Manifest
Technology and tracking1 tracking
- Technology clues
- React · Bot protection
- Tracking clues
- Google Tag Manager
- External script hosts
- google.com
- Security headers
- 5 / 6
- HSTS / CSP
- HSTS · CSP
- Alt-Svc
- Set
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · none
- DKIM selectors
- selector1 · selector2 · dkim
- IPv6
- No AAAA
- DNSSEC
- DNSKEY · AD
- CAA issuers
- amazon.com · digicert.com · entrust.net · letsencrypt.org · 1 more
- Site verification TXT
- Atlassian · Google · Microsoft
- SOA
- pdns111.ultradns.org
- NS
- pdns111.ultradns.biz. · pdns111.ultradns.com. · pdns111.ultradns.net. · 1 more
- MX
- 10 sig2bomcav.secureintellicentre.net.au. · 20 sig4bomcav.secureintellicentre.net.au.
Hosting and networkAS140637
- A
- 134.178.64.211
- Hosting ASN
- AS140637 · 134.178.0.0/16
- Hosting organization
- MTG-MG - Macquarie Technology Operations Pty Limited
- Hosting country
- AU
- BGP announcement
- Yes
- TLS
- TLSv1.2 · Verified
- Certificate issuer
- Corporation Service Company RSA OV SSL CA
- Certificate remaining
- 9 days
- Certificate SAN
- DNS:bom.gov.au · DNS:www.bom.gov.au
robots and AI crawlingHTTP 200
- Robots.txt
- 200
- Global Disallow /
- No
- Sitemap
- URL set · 572
- AI explicitly disallowed
- 0
- AI explicitly allowed
- 16
Well-known public paths
- Present / checked
- 0 / 5
Website information
- Domain
- bom.gov.au
- Registration status
- Registration status unconfirmed
Registry information is temporarily unavailable.
Similar sites
What sites are similar to bom.gov.au?
Website reports in the same category, with nearby monthly visits.
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.