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blueshieldca.com

blueshieldca.com had about 2.28M visits in September 2026, up 0.99% from August; most traffic is direct.

Health insurance plans | Blue Shield of California

Website traffic

How much traffic does blueshieldca.com get?

2.28M

+0.99%MoMEstimated monthly visits
7892.47M1.64M822.26K0
Global rank

16,738

Country rank · United States

3,444

Category rank · Health

73

Average visit duration

05:12

Pages per visit

7.54

Bounce rate

26.20%

Domain age

31 years

Search share

25.2%

Sources

Where does blueshieldca.com's traffic come from?

  • Direct
    57.1%
  • Search
    25.2%
  • Referrals
    6.0%
  • Email
    5.7%
  • Display ads
    2.0%
  • Paid search
    1.9%
  • Social
    1.5%
  • Generative AI
    0.6%
  • Other
    0.0%

Regions

Which countries visit blueshieldca.com?

  • United States
    97.5%
  • Philippines
    0.6%
  • India
    0.5%
  • Vietnam
    0.3%
  • Nicaragua
    0.1%

See how blueshieldca.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.

Search visibility

What keywords send traffic to blueshieldca.com?

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches
  1. blue shield of californiaBRAND41.72K38.66K108%
  2. blue shieldBRAND30.49K32.74K93%
  3. blue shield of california loginBRAND18.97K14.51K131%
  4. blueshieldcaBRAND18.8K16.18K116%
  5. blue shield californiaBRAND7.22K6.8K106%

Keyword rankings

Keyword rankings

Example · google.comUnited States · English

86.4M

Search estimate

New 1 · Up 2

Ranking keywords
12,400
Landing pages
4
Search competitors
4
AI citations
2
PositionEstimated visits
  1. google#142M
  2. gmail#118.2M
  3. google maps#19.4M
  4. google drive#14.1M

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Baidu rank

Site profile

What does blueshieldca.com show publicly?

  • HTTP 200
  • Email authentication
  • Hosting ASN
HTTP
200
Page size
216.6 KiB
Hosting
AKAMAI-ASN1 Akamai International B.V. · AS20940
Email authentication
SPF · DMARC reject
TLS
TLSv1.3 · 71 days
Page and SEO
Title
Health insurance plans | Blue Shield of California
Description
Blue Shield of CA offers both employer and individual & family HMO and PPO health insurance plans for every budget, as well as dental and vision coverage plans.
Cross-origin redirect
Yes
Word count
789
Internal / external links
56 / 6
Canonical
https://www.blueshieldca.com/en/home
Language
en
H1 / H2
1 / 1
Images missing alt
2 / 8
Hreflang
vi · en · x-default · zh · es
OG / Twitter
OG · Twitter
Technology and tracking1 tracking
Technology clues
jQuery · Consent manager
Tracking clues
Google Tag Manager
External script hosts
cdn.cookielaw.org · dok.js-cdn.dynatrace.com
Social links
facebook.com · instagram.com · linkedin.com
Security headers
3 / 6
HSTS / CSP
HSTS
Cookie
2(Secure 2)
Email and DNS securitySet
SPF
Set
DMARC
Set · reject
DKIM selectors
default
Mail stack
Proofpoint
IPv6
No AAAA
CAA issuers
amazon.com · amazonaws.com · amazontrust.com · digicert.com · 2 more
Site verification TXT
Apple · Atlassian · DocuSign · Google · Microsoft · OneTrust
SOA
ns10.blueshieldca.com
NS
a20-67.akam.net. · a1-13.akam.net. · a2-66.akam.net. · 3 more
MX
10 mxa-0009a802.gslb.pphosted.com. · 10 mxb-0009a802.gslb.pphosted.com.
Hosting and networkAS20940
A
23.53.3.143 · 23.53.3.139
Hosting ASN
AS20940 · 23.53.3.0/24
Hosting organization
AKAMAI-ASN1 Akamai International B.V.
Hosting country
US
BGP announcement
Yes
Reverse DNS
a23-53-3-143.deploy.static.akamaitechnologies.com
TLS
TLSv1.3 · Verified
Certificate issuer
DigiCert Global G2 TLS RSA SHA256 2020 CA1
Certificate remaining
71 days
Certificate SAN
DNS:www.blueshieldca.com · DNS:blueshieldca.com · DNS:bsca.com · DNS:careamerica.com · 2 more
robots and AI crawlingHTTP 200
Robots.txt
200
Global Disallow /
No
Sitemap
URL set · 1,452
AI explicitly disallowed
0
AI explicitly allowed
0
Well-known public paths
Present / checked
0 / 5

Website information

When was blueshieldca.com registered?

Domain
blueshieldca.com
Registration status
Domain registered
Registered
1996-02-25
Registrar
MarkMonitor Inc.
Expires
2028-02-26
Domain age
31 years
DNSSEC
No
Registry status
client delete prohibited · client transfer prohibited · client update prohibited · server delete prohibited

Similar sites

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What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

  • Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
  • Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
  • Missing or partial values stay marked in the report.