Website traffic
How much traffic does bettycrocker.com get?
1.57M
-10.57%MoMEstimated monthly visits
2.24M1.49M747.47K0
Global rank
39,666
Country rank · United States
8,842
Category rank · Cooking and Recipes
75
Average visit duration
01:59
Pages per visit
2.25
Bounce rate
60.44%
Domain age
30 years
Search share
42.1%
Sources
Where does bettycrocker.com's traffic come from?
- Search42.1%
- Direct29.8%
- Email11.5%
- Referrals5.4%
- Social4.9%
- Paid search3.5%
- Display ads2.5%
- Generative AI0.3%
- Other0.0%
Regions
Which countries visit bettycrocker.com?
- United States88.1%
- Canada4.0%
- Germany0.6%
- United Kingdom0.6%
- Mexico0.4%
See how bettycrocker.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
What keywords send traffic to bettycrocker.com?
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- betty crockerBRAND18.8K28.82K65%
- apple crisp recipe14.68K21.69K68%
- pineapple upside down cake8.72K12.94K67%
- bisquick pancake recipe7.56K1.68K450%
- betty crocker cake mixBRAND2.79K3.81K73%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
Full keyword rankings are a Pro feature
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What does bettycrocker.com show publicly?
- HTTP 200
- Email authentication
- Hosting ASN
- HTTP
- 200
- Page size
- 633.5 KiB
- Hosting
- AMAZON-02 · AS16509
- Email authentication
- SPF · DMARC quarantine
- TLS
- TLSv1.3 · 51 days
Page and SEO
- Final URL
- https://www.bettycrocker.com/
- Title
- Recipes & Cookbooks - Food, Cooking Recipes | Betty Crocker
- Cross-origin redirect
- Yes
- Word count
- 708
- Internal / external links
- 36 / 11
- Canonical
- https://www.bettycrocker.com/
- Language
- en-us
- H1 / H2
- 1 / 10
- Images missing alt
- 0 / 41
- OG / Twitter
- OG · Twitter
- OG locale
- en-us
Technology and tracking4 technologies
- Technology clues
- Next.js · React · Consent manager · Vercel
- Social links
- facebook.com · instagram.com · tiktok.com · youtube.com
- Server
- Vercel
- Security headers
- 2 / 6
- HSTS / CSP
- HSTS · CSP
- Cookie
- 1（Secure 1）
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · quarantine
- DKIM selectors
- selector1
- IPv6
- No AAAA
- Site verification TXT
- Google · Microsoft
- SOA
- mgoextdns1.genmills.com
- NS
- jfbextdns1.genmills.com. · mgoextdns2.genmills.com. · mgoextdns1.genmills.com.
Hosting and networkAS16509
- A
- 64.239.109.1 · 64.239.123.1
- Hosting ASN
- AS16509 · 64.239.109.0/24
- Hosting organization
- AMAZON-02 - Amazon.com, Inc.
- Hosting country
- US
- BGP announcement
- Yes
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- YR1
- Certificate remaining
- 51 days
- Certificate SAN
- DNS:bettycrocker.com
robots and AI crawlingHTTP 200
- Robots.txt
- 200
- Global Disallow /
- No
- Sitemap
- Index · 14
- AI explicitly disallowed
- 0
- AI explicitly allowed
- 0
Well-known public paths
- Present / checked
- 0 / 5
Website information
When was bettycrocker.com registered?
- Domain
- bettycrocker.com
- Registration status
- Domain registered
- Registered
- 1996-10-10
- Registrar
- CSC Corporate Domains, Inc.
- Expires
- 2028-10-09
- Domain age
- 30 years
- DNSSEC
- No
- Registry status
- client transfer prohibited · server delete prohibited · server transfer prohibited · server update prohibited
Similar sites
What sites are similar to bettycrocker.com?
Website reports in the same category, with nearby monthly visits.
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.