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benefitfocus.com

benefitfocus.com had about 43.49K visits in September 2026, down 19.00% from August; most traffic is referrals.

Benefitfocus | Simplifying Benefits Administration & Health Plans

Traffic

43.49K

-19.00%MoMEstimated monthly visits
78973.09K48.73K24.36K0
Global rank

611,352

Country rank · United States

140,808

Category rank · Insurance

1,595

Average visit duration

05:15

Pages per visit

3.36

Bounce rate

26.20%

Domain age

27 years

Search share

10.9%

Traffic sources

  • Referrals
    63.1%
  • Direct
    20.0%
  • Search
    10.9%
  • Social
    4.2%
  • Generative AI
    1.1%
  • Paid search
    0.5%
  • Email
    0.2%
  • Display ads
    0.0%
  • Other
    0.0%

Regions

  • United States
    96.3%
  • India
    1.7%
  • Philippines
    0.9%
  • Colombia
    0.6%
  • Egypt
    0.5%

See how benefitfocus.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.

Search visibility

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches
  1. benefitfocusBRAND1.29K1.41K92%
  2. steris benefitfocus portalBRAND28032088%
  3. benefitplace19040048%
  4. atrialink login1401.85K8%
  5. 10951203.51K3%

Keyword rankings

Keyword rankings

Example · google.comUnited States · English

86.4M

Search estimate

New 1 · Up 2

Ranking keywords
12,400
Landing pages
4
Search competitors
4
AI citations
2
PositionEstimated visits
  1. google#142M
  2. gmail#118.2M
  3. google maps#19.4M
  4. google drive#14.1M

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Baidu rank

Site profile

  • HTTP 200
  • Email authentication
  • Hosting ASN
HTTP
200
Page size
154.2 KiB
Hosting
FASTLY · AS54113
Email authentication
SPF · DMARC quarantine
TLS
TLSv1.3 · 85 days
Page and SEOSchema 3
Title
Benefitfocus | Simplifying Benefits Administration & Health Plans
Description
Simplify benefits management with Benefitfocus. Data-driven software for employers and health plans intended to save time, money and improve outcomes.
Cross-origin redirect
Yes
Word count
1,414
Internal / external links
57 / 5
Canonical
https://www.benefitfocus.com/
Language
en
H1 / H2
1 / 10
Images missing alt
14 / 14
Schema
ImageObject · Organization · WebSite
OG / Twitter
OG
OG locale
en_US
Technology and tracking1 tracking
Tracking clues
Google Tag Manager
External script hosts
cdn.clarip.com · static.addtoany.com
Social links
facebook.com · twitter.com · instagram.com · linkedin.com · youtube.com
Generator
Drupal 10 (https://www.drupal.org)
Server
nginx
Security headers
3 / 6
HSTS / CSP
HSTS
Email and DNS securitySet
SPF
Set
DMARC
Set · quarantine
DKIM selectors
selector1 · selector2 · s1 · s2
Mail stack
Microsoft 365
IPv6
AAAA present
Site verification TXT
Apple · Atlassian · DocuSign · Google · Microsoft
SOA
bella.ns.cloudflare.com
NS
bella.ns.cloudflare.com. · will.ns.cloudflare.com.
MX
10 benefitfocus-com.mail.protection.outlook.com. · 10 benefitfocusinc.mail.protection.outlook.com.
Hosting and networkAS54113
A
23.185.0.2
AAAA
2620:12a:8000::2 · 2620:12a:8001::2
Hosting ASN
AS54113 · 23.185.0.0/24
Hosting organization
FASTLY - Fastly, Inc.
Hosting country
US
BGP announcement
Yes
TLS
TLSv1.3 · Verified
Certificate issuer
YR1
Certificate remaining
85 days
Certificate SAN
DNS:benefitfocus.com · DNS:resources.benefitfocus.com · DNS:tangohealth.com · DNS:www.benefitfocus.com · 1 more
robots and AI crawlingHTTP 200
Robots.txt
200
Global Disallow /
No
Sitemap
URL set · 607
AI explicitly disallowed
0
AI explicitly allowed
16
Well-known public paths1 hits
Present / checked
1 / 5
/llms.txt
Present · 3.6 KiB
llms summary
**Site:** https://www.benefitfocus.com/ · **Brand:** Benefitfocus · **Last-Updated:** 2025-09-09

Website information

Domain
benefitfocus.com
Registration status
Domain registered
Registered
2000-04-06
Registrar
CSC Corporate Domains, Inc.
Expires
2028-04-06
Domain age
27 years
DNSSEC
No
Registry status
client transfer prohibited

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What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

  • Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
  • Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
  • Missing or partial values stay marked in the report.