Website traffic
How much traffic does bat.com get?
429.31K
+18.44%MoMEstimated monthly visits
463.65K309.1K154.55K0
Global rank
108,841
Country rank · Jordan
2,715
Category rank · Tobacco
43
Average visit duration
01:20
Pages per visit
2.74
Bounce rate
47.10%
Domain age
32 years
Search share
16.4%
Sources
Where does bat.com's traffic come from?
- Direct53.4%
- Social21.1%
- Search16.4%
- Referrals4.1%
- Email2.8%
- Generative AI1.4%
- Display ads0.4%
- Paid search0.3%
- Other0.1%
Regions
Which countries visit bat.com?
- Germany9.3%
- United Kingdom7.4%
- United States7.1%
- Indonesia4.7%
- Vietnam4.6%
See how bat.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
What keywords send traffic to bat.com?
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- batBRAND14.44K157.84K9%
- british american tobaccoBRAND4.2K13.26K32%
- bat careersBRAND2.06K1.76K117%
- vuse1.63K24.59K7%
- بريتش أمريكان توباكو8602.26K38%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
Full keyword rankings are a Pro feature
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What does bat.com show publicly?
- HTTP 200
- Email authentication
- Hosting ASN
- HTTP
- 200
- Page size
- 237.3 KiB
- Hosting
- INCAPSULA · AS19551
- Email authentication
- SPF · DMARC quarantine
- TLS
- TLSv1.3 · 163 days
Page and SEOSchema 4
- Final URL
- https://www.bat.com/
- Title
- British American Tobacco - Home
- Description
- The home of BAT, a leading multi-category consumer goods company that provides tobacco and nicotine products to millions of consumers around the world.
- Cross-origin redirect
- Yes
- Word count
- 1,325
- Internal / external links
- 153 / 6
- Canonical
- https://www.bat.com/
- Language
- en
- H1 / H2
- 1 / 22
- Images missing alt
- 10 / 25
- Schema
- Corporation · ImageObject · WebPage · WebSite
- OG / Twitter
- OG · Twitter
Technology and tracking2 tracking
- Tracking clues
- Google Tag Manager · Matomo
- External script hosts
- rum.hlx.page · cdn.cookielaw.org
- Social links
- x.com · youtube.com · linkedin.com
- Server
- AmazonS3
- Security headers
- 2 / 6
- HSTS / CSP
- HSTS
- Cookie
- 3（Secure 0）
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · quarantine
- DKIM selectors
- selector1 · k1 · s1 · s2
- Mail stack
- Microsoft 365
- IPv6
- No AAAA
- Site verification TXT
- Adobe · Apple · Atlassian · DocuSign · Google · Microsoft · 1 more
- SOA
- dns1.comlaude-dns.com
- NS
- dns1.comlaude-dns.com. · dns2.comlaude-dns.net. · dns3.comlaude-dns.co.uk. · 1 more
- MX
- 0 bat-com.mail.protection.outlook.com.
Hosting and networkAS19551
- A
- 45.223.155.75
- Hosting ASN
- AS19551 · 45.223.155.0/24
- Hosting organization
- INCAPSULA - Incapsula Inc
- Hosting country
- US
- BGP announcement
- Yes
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- Thawte TLS RSA CA G1
- Certificate remaining
- 163 days
- Certificate SAN
- DNS:*.bat.com · DNS:bat.com
robots and AI crawlingHTTP 200
- Robots.txt
- 200
- Global Disallow /
- No
- Sitemap
- URL set · 979
- AI explicitly disallowed
- 0
- AI explicitly allowed
- 16
Website information
When was bat.com registered?
- Domain
- bat.com
- Registration status
- Domain registered
- Registered
- 1995-03-14
- Registrar
- Nom-iq Ltd. dba COM LAUDE
- Expires
- 2027-03-15
- Domain age
- 32 years
- DNSSEC
- No
- Registry status
- client delete prohibited · client transfer prohibited · client update prohibited · server delete prohibited
Similar sites
What sites are similar to bat.com?
Website reports in the same category, with nearby monthly visits.
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.