Traffic
344.98K
-3.05%MoMEstimated monthly visits
398.44K265.63K132.81K0
Global rank
133,865
Country rank · United States
57,296
Category rank · Beverages
173
Average visit duration
00:54
Pages per visit
2.51
Bounce rate
47.17%
Domain age
32 years
Search share
39.6%
Traffic sources
- Search39.6%
- Direct39.1%
- Paid search11.1%
- Referrals5.1%
- Display ads2.3%
- Social1.6%
- Other1.0%
- Email0.2%
- Generative AI0.0%
Regions
- United States33.3%
- United Kingdom11.3%
- India5.1%
- Mexico4.7%
- Canada4.1%
See how bacardi.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- bacardiBRAND21.87K70.92K31%
- mojito recipe2.69K11.19K24%
- mojito2.52K78.81K3%
- bacardi rumBRAND2.38K5.87K41%
- bacardisBRAND2.28K1.35K169%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
Full keyword rankings are a Pro feature
Unlock ProSite profile
- HTTP 200
- Email authentication
- Hosting ASN
- HTTP
- 200
- Page size
- 104.5 KiB
- Hosting
- CLOUDFLARESPECTRUM Cloudflare London, LLC · AS209242
- Email authentication
- SPF · DMARC quarantine
- TLS
- TLSv1.3 · 87 days
Page and SEOSchema 5
- Final URL
- https://www.bacardi.com/
- Title
- BACARDÍ Rum | Bacardi Rum Cocktails & Drinks | BACARDÍ Global
- Description
- Do what moves you with BACARDÍ Rum, a true taste of the Caribbean. Learn about rum cocktails, our events, festivals and fascinating history.
- Cross-origin redirect
- Yes
- Word count
- 969
- Internal / external links
- 41 / 8
- Canonical
- https://www.bacardi.com/
- Language
- en
- H1 / H2
- 1 / 10
- Images missing alt
- 14 / 36
- Schema
- Answer · FAQPage · Organization · PostalAddress · Question
- Hreflang
- x-default · fr-be · en-ca · fr-ca · de-de · es-es · fr-fr · nl-nl · 12 more
- OG / Twitter
- OG · Twitter
- OG locale
- en_US
Technology and tracking1 tracking
- Technology clues
- WordPress · jQuery · Bot protection · Consent manager · Cloudflare
- Tracking clues
- Google Tag Manager
- External script hosts
- cdn-ukwest.onetrust.com · player.vimeo.com
- Social links
- x.com · instagram.com · facebook.com · youtube.com
- Server
- cloudflare
- Security headers
- 1 / 6
- HSTS / CSP
- CSP
- Alt-Svc
- Set
- Cookie
- 1（Secure 1）
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · quarantine
- DKIM selectors
- selector1 · k1 · s1 · s2 · dkim
- Mail stack
- Microsoft 365
- IPv6
- No AAAA
- Site verification TXT
- Apple · Atlassian · Facebook · Google · Microsoft · OneTrust
- SOA
- ns-63.awsdns-07.com
- NS
- ns-1054.awsdns-03.org. · ns-1671.awsdns-16.co.uk. · ns-601.awsdns-11.net. · 1 more
- MX
- 10 bacardi-com.mail.protection.outlook.com.
Hosting and networkAS209242
- A
- 141.193.213.11 · 141.193.213.10
- Hosting ASN
- AS209242 · 141.193.213.0/24
- Hosting organization
- CLOUDFLARESPECTRUM Cloudflare London, LLC
- Hosting country
- US
- BGP announcement
- Yes
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- WE1
- Certificate remaining
- 87 days
- Certificate SAN
- DNS:bacardi.com
robots and AI crawlingHTTP 200
- Robots.txt
- 200
- Global Disallow /
- No
- Sitemap
- Index · 16
- AI explicitly disallowed
- 0
- AI explicitly allowed
- 16
Well-known public paths
- Present / checked
- 0 / 5
Website information
- Domain
- bacardi.com
- Registration status
- Domain registered
- Registered
- 1995-03-24
- Registrar
- CSC Corporate Domains, Inc.
- Expires
- 2027-03-25
- Domain age
- 32 years
- DNSSEC
- No
- Registry status
- client transfer prohibited · server delete prohibited · server transfer prohibited · server update prohibited
Similar sites
Website reports in the same category, with nearby monthly visits.
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What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.