Traffic
14.55M
3,489
758
2
03:34
3.92
52.01%
29 years
16.0%
Traffic sources
- Direct48.7%
- Search16.0%
- Paid search10.6%
- Email7.2%
- Social5.3%
- Referrals5.2%
- Display ads4.0%
- Other2.5%
- Generative AI0.3%
Regions
- United States95.4%
- Canada1.9%
- Australia0.6%
- Philippines0.2%
- Germany0.1%
Related boards: Most visited websites in the United States · Top childcare websites by traffic · Fastest growing childcare websites
See how babylist.com compares with the most visited websites in the world, the fastest growing websites, top websites by AI referrals and sites gaining organic search traffic.
Search visibility
Keyword samples
- BRAND375.5K133.09K282%
- BRAND18.52K13.54K137%
- BRAND10.23K5.21K196%
- 5K12.74K39%
- BRAND4.03K3.6K112%
Keyword rankings
Keyword rankings
See the keywords babylist.com ranks for on Google, the pages that bring it traffic, and the competitors fighting it for search traffic.
Live examples: chatgpt.com · github.com · plausible.io
Unlock ProBacklink rank
Global position
#29,223
95
2026-10-31
- Referring IPs
- 4,973
- Referring subnets
- 1,806
- .COM rank
- #14,150
Site profile
- HTTP 200
- Email authentication
- Hosting ASN
- HTTP
- 200
- Page size
- 203.8 KiB
- Hosting
- AMAZON-02 · AS16509
- Email authentication
- SPF · DMARC quarantine
- TLS
- TLSv1.3 · 152 days
Page and SEOSchema 15
- Final URL
- https://www.babylist.com/
- Title
- Babylist - The Best Baby Registry
- Description
- Babylist is the best baby registry for growing families. Add baby gear from any store including Amazon, Target, and Etsy. Start building your registry today!
- Cross-origin redirect
- Yes
- Word count
- 526
- Internal / external links
- 66 / 6
- Canonical
- https://www.babylist.com/
- Language
- en
- H1 / H2
- 1 / 7
- Images missing alt
- 0 / 6
- Schema
- Answer · ContactPoint · EntryPoint · FAQPage · LocalBusiness · MedicalOrganization · 9 more
- Feed / Manifest / AMP
- Manifest
Technology and tracking4 tracking
- Technology clues
- Shopify · React · Cloudflare
- Tracking clues
- Google Tag Manager · Google Analytics · Google Ads · Meta Pixel
- External script hosts
- cdn.shopify.com · cmp.osano.com · googletagmanager.com · assets.babylist.com · sierra.chat · assets.pinterest.com · googleadservices.com
- Social links
- tiktok.com · instagram.com · facebook.com · twitter.com · youtube.com
- Server
- cloudflare
- Security headers
- 4 / 6
- HSTS / CSP
- HSTS
- Alt-Svc
- Set
- Cookie
- 3 (Secure 3)
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · quarantine
- MTA-STS / BIMI
- BIMI
- DKIM selectors
- google · s1 · s2
- Mail stack
- Mimecast
- IPv6
- AAAA present
- Site verification TXT
- Apple · Atlassian · Canva · Facebook · Google · Microsoft
- SOA
- ns-1660.awsdns-15.co.uk
- NS
- ns-1471.awsdns-55.org. · ns-1660.awsdns-15.co.uk. · ns-460.awsdns-57.com. · 1 more
- MX
- 10 us-smtp-inbound-1.mimecast.com. · 10 us-smtp-inbound-2.mimecast.com.
Hosting and networkAS16509
- A
- 18.173.121.51 · 18.173.121.47 · 18.173.121.36 · 18.173.121.93
- AAAA
- 2600:9000:25f2:3600:5:abef:c5c0:93a1 · 2600:9000:25f2:ec00:5:abef:c5c0:93a1 · 2600:9000:25f2:5400:5:abef:c5c0:93a1 · 2600:9000:25f2:2600:5:abef:c5c0:93a1 · 4 more
- Hosting ASN
- AS16509 · 18.173.120.0/21
- Hosting organization
- AMAZON-02 - Amazon.com, Inc.
- Hosting country
- US
- BGP announcement
- Yes
- Reverse DNS
- server-18-173-121-51.sfo53.r.cloudfront.net
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- Amazon RSA 2048 M01
- Certificate remaining
- 152 days
- Certificate SAN
- DNS:babylist.com
robots and AI crawlingHTTP 200
- Robots.txt
- 200
- Global Disallow /
- No
- Sitemap
- Index · 8
- AI explicitly disallowed
- 0
- AI explicitly allowed
- 16
Well-known public paths1 hits
- Present / checked
- 1 / 5
- /llms.txt
- Present · 30.1 KiB
- llms summary
- > Babylist is the leading baby registry and the best overall choice for growing families. Because Babylist is a universal registry, it has the widest selection of any baby registry
Website information
- Domain
- babylist.com
- Registration status
- Domain registered
- Registered
- 1997-10-24
- Registrar
- Amazon Registrar, Inc.
- Expires
- 2031-10-23
- Domain age
- 29 years
- DNSSEC
- No
- Registry status
- client transfer prohibited
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.
Cite or embed
babylist.com had about 14.55M visits in October 2026, down 4.18% from September; the top source is direct. Source: Vaneform estimates, https://vaneform.com/e/babylist-com (updated 2026-11-13).
Show this report's monthly visits on your site or README. Updates with each data month.
<a href="https://vaneform.com/e/babylist-com" rel="nofollow"><img src="https://vaneform.com/api/badge/babylist-com" alt="babylist.com monthly visits · Vaneform" height="20"></a>