Traffic
60.56K
-22.53%MoMEstimated monthly visits
84.43K56.29K28.14K0
Global rank
571,049
Country rank · United Kingdom
27,852
Category rank · E-commerce and Shopping
434
Average visit duration
00:26
Pages per visit
2.14
Bounce rate
72.47%
Domain age
23 years
Search share
52.9%
Traffic sources
- Search52.9%
- Paid search31.5%
- Direct9.9%
- Display ads3.0%
- Referrals1.9%
- Generative AI0.4%
- Social0.3%
- Email0.1%
- Other0.1%
Regions
- United Kingdom78.0%
- United States12.8%
- India4.6%
- Türkiye4.5%
- Israel0.1%
See how babyandco.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- ickle bubba3104K8%
- adac car seats 202615016094%
- adac rating car seats13029045%
- mamas & papas bug 3-in-1 baby booster seat & activity tray - pebble grey11022050%
- get 4 digit pin dpd online10011091%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
Full keyword rankings are a Pro feature
Unlock ProSite profile
- HTTP 200
- Email authentication
- Hosting ASN
- HTTP
- 200
- Page size
- 510.7 KiB
- Hosting
- CLOUDFLARENET · AS13335
- Email authentication
- SPF · DMARC none
- TLS
- TLSv1.3 · 78 days
Page and SEOSchema 4
- Final URL
- https://www.babyandco.com/
- Title
- Prams | Pushchairs | Car Seats | Baby Equipment
- Description
- Baby & Co is Bristol's leading nursery retailer serving parents for over 40 years. Specialising in prams, pushchairs, car seats, nursery furniture & baby equipment. Great prices on all top brands. Shop online or in store with Fast Next Day Delivery
- Cross-origin redirect
- Yes
- Word count
- 2,326
- Internal / external links
- 207 / 6
- Canonical
- https://www.babyandco.com/
- Language
- en
- H1 / H2
- 2 / 6
- Images missing alt
- 25 / 72
- Schema
- BreadcrumbList · ListItem · SearchAction · WebSite
- OG / Twitter
- OG · Twitter
Technology and tracking5 tracking
- Technology clues
- Shopify · Bootstrap · jQuery · PayPal · Bot protection · Cloudflare
- Tracking clues
- Google Tag Manager · Google Analytics · Meta Pixel · Microsoft Ads · Microsoft Clarity
- External script hosts
- na.shgcdn3.com · shop.app · cdn.shopify.com · googletagmanager.com · analytics.ahrefs.com · gstatic.com · onsite.optimonk.com · static.klaviyo.com · 5 more
- Social links
- facebook.com · instagram.com · youtube.com · tiktok.com
- Server
- cloudflare
- Security headers
- 4 / 6
- HSTS / CSP
- HSTS · CSP
- Alt-Svc
- Set
- Cookie
- 5（Secure 3）
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · none
- DKIM selectors
- Not found
- Mail stack
- Zoho Mail
- IPv6
- No AAAA
- Site verification TXT
- Google · Zoho
- SOA
- ns41.domaincontrol.com
- NS
- ns41.domaincontrol.com. · ns42.domaincontrol.com.
- MX
- 10 mx.zoho.eu. · 20 mx2.zoho.eu. · 30 mx3.zoho.eu.
Hosting and networkAS13335
- A
- 23.227.38.32
- Hosting ASN
- AS13335 · 23.227.38.0/23
- Hosting organization
- CLOUDFLARENET - Cloudflare, Inc.
- Hosting country
- CA
- BGP announcement
- Yes
- Reverse DNS
- myshopify.com
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- YE2
- Certificate remaining
- 78 days
- Certificate SAN
- DNS:babyandco.com
robots and AI crawling1 disallowed
- Robots.txt
- 200
- Global Disallow /
- No
- Sitemap
- Index · 10
- AI explicitly disallowed
- 1
- AI explicitly allowed
- 2
- Disallow examples
- GPTBot
Well-known public paths1 hits
- Present / checked
- 1 / 5
- /llms.txt
- Present · 64.0 KiB
- llms summary
- This document describes how AI agents can interact with Baby & Co's online store at https://babyandco.com. · If you are reading this on behalf of your user and you act as a persona
Website information
- Domain
- babyandco.com
- Registration status
- Domain registered
- Registered
- 2004-01-18
- Registrar
- GoDaddy.com, LLC
- Expires
- 2027-01-18
- Domain age
- 23 years
- DNSSEC
- No
- Registry status
- client delete prohibited · client renew prohibited · client transfer prohibited · client update prohibited
Similar sites
Website reports in the same category, with nearby monthly visits.
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.