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ancestry.se

ancestry.se had about 205.05K visits in September 2026, up 47.91% from August; the top source is direct.

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Website traffic

How much traffic does ancestry.se get?

205.05K

+47.91%MoMEstimated monthly visits
789221.45K147.63K73.82K0
Global rank

121,716

Country rank · Sweden

1,329

Category rank · Ancestry and Genealogy

4

Average visit duration

05:52

Pages per visit

9.98

Bounce rate

40.26%

Domain age

23 years

Search share

30.7%

Sources

Where does ancestry.se's traffic come from?

  • Direct
    36.8%
  • Search
    30.7%
  • Display ads
    9.8%
  • Paid search
    6.8%
  • Other
    5.8%
  • Email
    3.4%
  • Referrals
    3.3%
  • Social
    2.4%
  • Generative AI
    1.1%

Regions

Which countries visit ancestry.se?

  • Sweden
    78.7%
  • Denmark
    4.5%
  • United States
    3.9%
  • United Kingdom
    1.6%
  • Finland
    1.2%

See how ancestry.se compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.

Search visibility

What keywords send traffic to ancestry.se?

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches
  1. ancestry logga inBRAND7.08K2003540%
  2. ancestryBRAND2.06K578.27K0%
  3. dna test88029.56K3%
  4. probets.se62041.83K2%
  5. gritch4607.89K6%

Keyword rankings

Keyword rankings

Example · google.comUnited States · English

86.4M

Search estimate

New 1 · Up 2

Ranking keywords
12,400
Landing pages
4
Search competitors
4
AI citations
2
PositionEstimated visits
  1. google#142M
  2. gmail#118.2M
  3. google maps#19.4M
  4. google drive#14.1M

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Baidu rank

Site profile

What does ancestry.se show publicly?

Partially available
  • Email authentication
  • Hosting ASN
Hosting
CLOUDFLARENET · AS13335
Email authentication
SPF · DMARC quarantine
TLS
TLSv1.3 · 79 days
Email and DNS securitySet
SPF
Set
DMARC
Set · quarantine
DKIM selectors
Not found
Mail stack
Proofpoint
IPv6
No AAAA
CAA issuers
amazon.com · comodoca.com · digicert.com · globalsign.com · 2 more
Site verification TXT
Adobe · Facebook · Google
SOA
ns-235.awsdns-29.com
NS
ns-1038.awsdns-01.org. · ns-1747.awsdns-26.co.uk. · ns-235.awsdns-29.com. · 1 more
MX
10 mxa-002f8e01.gslb.pphosted.com. · 10 mxb-002f8e01.gslb.pphosted.com.
Hosting and networkAS13335
A
104.18.1.50 · 104.18.0.50
Hosting ASN
AS13335 · 104.18.0.0/20
Hosting organization
CLOUDFLARENET - Cloudflare, Inc.
Hosting country
US
BGP announcement
Yes
TLS
TLSv1.3 · Verified
Certificate issuer
WE1
Certificate remaining
79 days
Certificate SAN
DNS:ancestry.se · DNS:*.ancestry.se · DNS:*.ajax.ancestry.se

Website information

When was ancestry.se registered?

Domain
ancestry.se
Registration status
Domain registered
Registered
2003-09-15
Registrar
CSC Corp Domains
Domain age
23 years
Registry status
ok

Similar sites

What sites are similar to ancestry.se?

Website reports in the same category, with nearby monthly visits.

What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

  • Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
  • Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
  • Missing or partial values stay marked in the report.
Data notes →How estimates are produced →Website traffic sources →Claim, correct or hide this report →