Skip to main content

amp.com.au

amp.com.au had about 552.38K visits in September 2026, down 11.70% from August; most traffic is direct.

AMP – Banking, home loans, super and retirement

Website traffic

How much traffic does amp.com.au get?

552.38K

-11.70%MoMEstimated monthly visits
789675.64K450.43K225.21K0
Global rank

65,420

Country rank · Australia

1,236

Category rank · Financial Planning and Management

9

Average visit duration

05:12

Pages per visit

6.25

Bounce rate

24.93%

Search share

27.8%

Sources

Where does amp.com.au's traffic come from?

  • Direct
    54.6%
  • Search
    27.8%
  • Email
    7.2%
  • Referrals
    4.4%
  • Social
    2.2%
  • Paid search
    1.7%
  • Other
    1.2%
  • Generative AI
    0.4%
  • Display ads
    0.4%

Regions

Which countries visit amp.com.au?

  • Australia
    90.9%
  • United States
    3.5%
  • India
    0.6%
  • Philippines
    0.4%
  • New Zealand
    0.4%

See how amp.com.au compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.

Search visibility

What keywords send traffic to amp.com.au?

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches
  1. ampBRAND17.38K160.59K11%
  2. amp loginBRAND5.82K2.98K195%
  3. amp superBRAND3.95K3.44K115%
  4. amp bankBRAND3.5K3.16K111%
  5. amp super loginBRAND1.99K1.03K193%

Keyword rankings

Keyword rankings

Example · google.comUnited States · English

86.4M

Search estimate

New 1 · Up 2

Ranking keywords
12,400
Landing pages
4
Search competitors
4
AI citations
2
PositionEstimated visits
  1. google#142M
  2. gmail#118.2M
  3. google maps#19.4M
  4. google drive#14.1M

Full keyword rankings are a Pro feature

Unlock Pro

Baidu rank

Site profile

What does amp.com.au show publicly?

  • HTTP 200
  • Email authentication
  • Hosting ASN
  • DNSSEC
HTTP
200
Page size
503.3 KiB
Hosting
FASTLY · AS54113
Email authentication
SPF · DMARC quarantine
TLS
TLSv1.3 · 56 days
Page and SEOSchema 5
Title
AMP – Banking, home loans, super and retirement
Description
Whatever your goal, AMP is here to help. Help with personal and business banking, home loans, super and retirement.
Cross-origin redirect
Yes
Word count
3,445
Internal / external links
133 / 12
Canonical
https://www.amp.com.au/
Language
en-AU
H1 / H2
2 / 21
Images missing alt
31 / 46
Schema
ContactPoint · Corporation · EntryPoint · PostalAddress · SearchAction
Technology and tracking3 technologies
Technology clues
jQuery · React · Bot protection
External script hosts
assets.adobedtm.com
Social links
linkedin.com · x.com · facebook.com · youtube.com · tiktok.com · instagram.com
Security headers
4 / 6
HSTS / CSP
HSTS
Email and DNS securitySet
SPF
Set
DMARC
Set · quarantine
DKIM selectors
selector1 · selector2 · k1 · s1 · s2
Mail stack
Proofpoint
IPv6
No AAAA
DNSSEC
DNSKEY · AD
CAA issuers
amazon.com · comodoca.com · digicert.com · globalsign.com · 3 more
Site verification TXT
Adobe · Apple · Atlassian · DocuSign · Google · Microsoft · 1 more
SOA
ligia.ns.cloudflare.com
NS
ligia.ns.cloudflare.com. · mustafa.ns.cloudflare.com.
MX
10 mx07-004fbb02.pphosted.com. · 10 mx08-004fbb02.pphosted.com.
Hosting and networkAS54113
A
151.101.3.10 · 151.101.67.10 · 151.101.131.10 · 151.101.195.10
Hosting ASN
AS54113 · 151.101.0.0/22
Hosting organization
FASTLY - Fastly, Inc.
Hosting country
US
BGP announcement
Yes
TLS
TLSv1.3 · Verified
Certificate issuer
DigiCert Global G2 TLS RSA SHA256 2020 CA1
Certificate remaining
56 days
Certificate SAN
DNS:amp.com.au · DNS:www.amp.com.au
robots and AI crawlingHTTP 200
Robots.txt
200
Global Disallow /
No
Sitemap
URL set · 1,561
AI explicitly disallowed
0
AI explicitly allowed
0
Well-known public paths1 hits
Present / checked
1 / 5
/.well-known/security.txt
Present · 307 B
security summary
contact: mailto:<see above> · encryption: https://www.amp.com.au/infosec_pubkey.txt

Website information

Domain
amp.com.au
Registration status
Registration status unconfirmed

Registry information is temporarily unavailable.

Similar sites

What sites are similar to amp.com.au?

What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

  • Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
  • Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
  • Missing or partial values stay marked in the report.