Website traffic
How much traffic does allure.com get?
4.62M
-1.99%MoMEstimated monthly visits
5.12M3.42M1.71M0
Global rank
16,353
Country rank · United States
4,766
Category rank · News and Media
226
Average visit duration
01:08
Pages per visit
1.64
Bounce rate
63.19%
Domain age
32 years
Search share
66.7%
Sources
Where does allure.com's traffic come from?
- Search66.7%
- Direct18.4%
- Referrals6.5%
- Email3.5%
- Social3.2%
- Display ads0.9%
- Generative AI0.6%
- Paid search0.2%
- Other0.1%
Regions
Which countries visit allure.com?
- United States66.4%
- Canada5.4%
- United Kingdom3.1%
- Australia2.6%
- Nigeria2.2%
See how allure.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
What keywords send traffic to allure.com?
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- hair dryer review421.96K1.76M24%
- practical magic 249.16K1.14M4%
- allureBRAND14.37K58.59K25%
- nicole kidman6.73K1.61M0%
- angel numbers5.35K35.52K15%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
Full keyword rankings are a Pro feature
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What does allure.com show publicly?
- HTTP 200
- Email authentication
- Hosting ASN
- HTTP
- 200
- Page size
- 1.8 MiB
- Hosting
- AMAZON-02 · AS16509
- Email authentication
- SPF · DMARC reject
- TLS
- TLSv1.3 · 44 days
Page and SEOSchema 7
- Final URL
- https://www.allure.com/
- Title
- Allure — Beauty Tips, Trends & Product Reviews | Allure
- Description
- Discover new beauty product reviews, hair ideas, makeup looks, and skin-care advice, plus tips, trends, and more from Allure, the first and only dedicated beauty magazine.
- Cross-origin redirect
- Yes
- Word count
- 983
- Internal / external links
- 89 / 14
- Canonical
- https://www.allure.com/
- Language
- en-US
- H1 / H2
- 1 / 11
- Images missing alt
- 1 / 65
- Schema
- CollectionPage · ImageObject · ItemList · ListItem · Organization · SearchAction · 1 more
- OG / Twitter
- OG · Twitter
- OG locale
- en_US
- Feed / Manifest / AMP
- Feed
Technology and tracking2 tracking
- Technology clues
- Squarespace · React · Bot protection · Consent manager
- Tracking clues
- Google Tag Manager · Google Ads
- External script hosts
- privacy.condenastdigital.com · securepubads.g.doubleclick.net · ads-static.conde.digital
- Social links
- instagram.com · twitter.com · facebook.com · tiktok.com
- Server
- CloudFront
- Security headers
- 3 / 6
- HSTS / CSP
- CSP
- Alt-Svc
- Set
- Cookie
- 5（Secure 5）
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · reject
- DKIM selectors
- google · s1 · s2
- Mail stack
- Google Workspace
- IPv6
- AAAA present
- Site verification TXT
- Adobe · Atlassian · Facebook · Google · Microsoft
- SOA
- ns-1935.awsdns-49.co.uk
- NS
- ns-1116.awsdns-11.org. · ns-1935.awsdns-49.co.uk. · ns-28.awsdns-03.com. · 1 more
- MX
- 1 aspmx.l.google.com. · 10 alt3.aspmx.l.google.com. · 10 alt4.aspmx.l.google.com. · 2 more
Hosting and networkAS16509
- A
- 166.117.251.134 · 52.223.6.210
- AAAA
- 2600:9000:a707:a46c:560f:b721:9702:d75e · 2600:9000:a41b:ef95:eff:32b3:411c:f36c
- Hosting ASN
- AS16509 · 166.117.240.0/20
- Hosting organization
- AMAZON-02 - Amazon.com, Inc.
- Hosting country
- US
- BGP announcement
- Yes
- Reverse DNS
- aeed6796a0f5c0317.awsglobalaccelerator.com
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- Amazon RSA 2048 M04
- Certificate remaining
- 44 days
- Certificate SAN
- DNS:*.worldofinteriors.com · DNS:condenast.de · DNS:cnworld.es · DNS:gqheroes.com · 16 more
robots and AI crawling11 disallowed
- Robots.txt
- 200
- Global Disallow /
- No
- Sitemap
- Index · 60
- AI explicitly disallowed
- 11
- AI explicitly allowed
- 5
- Disallow examples
- ClaudeBot · Google-Extended · GoogleOther · Bytespider · CCBot · cohere-ai · PerplexityBot · Amazonbot · 3 more
Well-known public paths1 hits
- Present / checked
- 1 / 4
- /ads.txt
- Present · 2.4 KiB
Website information
When was allure.com registered?
- Domain
- allure.com
- Registration status
- Domain registered
- Registered
- 1994-05-17
- Registrar
- CSC Corporate Domains, Inc.
- Expires
- 2027-05-18
- Domain age
- 32 years
- DNSSEC
- No
- Registry status
- client transfer prohibited · server delete prohibited · server transfer prohibited · server update prohibited
Similar sites
What sites are similar to allure.com?
Website reports in the same category, with nearby monthly visits.
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.