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abrdn.com

abrdn.com had about 8.45K visits in September 2026, down 31.59% from August; the top source is direct.

Investment solutions for professionals | Aberdeen Investments

Website traffic

How much traffic does abrdn.com get?

8.45K

-31.59%MoMEstimated monthly visits
78928.95K19.3K9.65K0
Global rank

2,641,026

Country rank · United Kingdom

277,281

Category rank · Financial Planning and Management

1,432

Average visit duration

00:06

Pages per visit

1.43

Bounce rate

65.16%

Domain age

6.2 years

Search share

24.2%

Sources

Where does abrdn.com's traffic come from?

  • Direct
    36.5%
  • Search
    24.2%
  • Referrals
    10.6%
  • Display ads
    7.6%
  • Other
    5.9%
  • Social
    5.4%
  • Email
    4.6%
  • Paid search
    3.6%
  • Generative AI
    1.6%

Regions

Which countries visit abrdn.com?

  • United Kingdom
    60.1%
  • United States
    33.3%
  • India
    5.7%
  • Thailand
    0.8%

See how abrdn.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.

Search visibility

What keywords send traffic to abrdn.com?

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches
  1. axa self investor12028043%
  2. abrdn share portalBRAND108201%
  3. abrdn loginBRAND103903%
  4. abrdnBRAND—1.61K0%
  5. myaberdeen loginBRAND—4000%

Keyword rankings

Keyword rankings

Example · google.comUnited States · English

86.4M

Search estimate

New 1 · Up 2

Ranking keywords
12,400
Landing pages
4
Search competitors
4
AI citations
2
PositionEstimated visits
  1. google#142M
  2. gmail#118.2M
  3. google maps#19.4M
  4. google drive#14.1M

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Baidu rank

Site profile

What does abrdn.com show publicly?

Partially available
  • Email authentication
  • Hosting ASN
Hosting
MICROSOFT-CORP-MSN-AS-BLOCK · AS8075
Email authentication
SPF · DMARC none
TLS
TLSv1.3 · -92 days
Email and DNS securitySet
SPF
Set
DMARC
Set · none
DKIM selectors
s1 · s2
Mail stack
Mimecast
IPv6
No AAAA
Site verification TXT
DocuSign · Facebook · Google · Microsoft
SOA
dns1.cscdns.net
NS
dns1.cscdns.net. · dns2.cscdns.net.
MX
10 eu-smtp-inbound-1.mimecast.com. · 10 eu-smtp-inbound-2.mimecast.com.
Hosting and networkAS8075
A
23.100.56.27
Hosting ASN
AS8075 · 23.100.0.0/15
Hosting organization
MICROSOFT-CORP-MSN-AS-BLOCK - Microsoft Corporation
Hosting country
US
BGP announcement
Yes
TLS
TLSv1.3 · Not verified
Certificate issuer
Entrust OV TLS Issuing RSA CA 2
Certificate remaining
-92 days
Certificate SAN
DNS:redirects.aberdeenstandard.com · DNS:aberdeen-newindia.co.uk · DNS:aberdeenstandardequityincometrust.com · DNS:abrdn.com · 16 more

Website information

When was abrdn.com registered?

Domain
abrdn.com
Registration status
Domain registered
Registered
2020-07-28
Registrar
CSC Corporate Domains, Inc.
Expires
2027-07-28
Domain age
6.2 years
DNSSEC
No
Registry status
client transfer prohibited

Similar sites

What sites are similar to abrdn.com?

Website reports in the same category, with nearby monthly visits.

What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

  • Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
  • Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
  • Missing or partial values stay marked in the report.
Data notes →How estimates are produced →Website traffic sources →Claim, correct or hide this report →