# zara.com

zara.com traffic · monthly visits 103.01M · Vaneform

zara.com had about 103.01M visits in September 2026, up 8.16% from August; the top source is direct.

Report updated 2026-10-08

## How much traffic does zara.com get?

- Estimated monthly visits: 103.01M (2026-09)
- MoM: +8.16%
- Global rank: 228
- Country rank · United States: 497
- Average visit duration: 04:14
- Pages per visit: 8.84
- Bounce rate: 32.63%
- Search share: 40.1%

## Where does zara.com's traffic come from?

- Direct: 41.4%
- Display ads: 1.6%
- Email: 3.0%
- Generative AI: 0.6%
- Other: 1.4%
- Referrals: 4.1%
- Search: 40.1%
- Paid search: 1.9%
- Social: 5.8%

## Which countries visit zara.com?

- United States: 15.3%
- Spain: 8.0%
- Brazil: 5.2%
- United Kingdom: 5.1%
- France: 4.3%

## What keywords send traffic to zara.com?

- zara: Estimated visits 7.86M, Monthly searches 4.37M
- zara kids: Estimated visits 386.31K, Monthly searches 77.96K
- 자라: Estimated visits 181.44K, Monthly searches 73.77K
- ζαρα: Estimated visits 104.11K, Monthly searches 36.73K
- zaea: Estimated visits 93.74K, Monthly searches 52.05K

Canonical: https://vaneform.com/e/zara-com