# zalando.de

zalando.de traffic · monthly visits 33.61M · Vaneform

zalando.de had about 33.61M visits in September 2026, up 2.23% from August; the top source is direct.

Report updated 2026-10-08

## How much traffic does zalando.de get?

- Estimated monthly visits: 33.61M (2026-09)
- MoM: +2.23%
- Global rank: 921
- Country rank · Germany: 45
- Average visit duration: 04:04
- Pages per visit: 7.60
- Bounce rate: 32.05%
- Search share: 28.2%

## Where does zalando.de's traffic come from?

- Direct: 40.5%
- Display ads: 5.5%
- Email: 5.0%
- Generative AI: 0.6%
- Other: 0.9%
- Referrals: 6.0%
- Search: 28.2%
- Paid search: 7.3%
- Social: 6.1%

## Which countries visit zalando.de?

- Germany: 84.4%
- France: 1.1%
- Lithuania: 0.9%
- Netherlands: 0.9%
- Spain: 0.9%

## What keywords send traffic to zalando.de?

- zalando: Estimated visits 1.94M, Monthly searches 3.01M
- winter jacket sale: Estimated visits 425.22K, Monthly searches 1.77M
- kids toys sale: Estimated visits 152.69K, Monthly searches 1.71M
- clearance sale online: Estimated visits 53.68K, Monthly searches 1.8M
- zalando de: Estimated visits 23.85K, Monthly searches 7.9K

Canonical: https://vaneform.com/e/zalando-de