# zalando.com

zalando.com traffic · monthly visits 25.96M · Vaneform

zalando.com had about 25.96M visits in September 2026, up 10.93% from August; most traffic is direct.

Report updated 2026-10-08

## How much traffic does zalando.com get?

- Estimated monthly visits: 25.96M (2026-09)
- MoM: +10.93%
- Global rank: 2,280
- Country rank · France: 449
- Average visit duration: 01:06
- Pages per visit: 2.35
- Bounce rate: 47.23%
- Search share: 2.9%

## Where does zalando.com's traffic come from?

- Direct: 66.9%
- Display ads: 1.7%
- Email: 6.5%
- Generative AI: 0.5%
- Other: 0.1%
- Referrals: 18.6%
- Search: 2.9%
- Paid search: 0.2%
- Social: 2.7%

## Which countries visit zalando.com?

- Germany: 14.8%
- Italy: 11.8%
- France: 10.2%
- United Kingdom: 8.7%
- Poland: 7.2%

## What keywords send traffic to zalando.com?

- zalando: Estimated visits 376.63K, Monthly searches 3.01M
- zalando lounge: Estimated visits 11.56K, Monthly searches 346.44K
- zalando careers: Estimated visits 10.58K, Monthly searches 10.25K
- zalando prive: Estimated visits 8.04K, Monthly searches 170.75K
- zalondo: Estimated visits 5.44K, Monthly searches 14.66K

Canonical: https://vaneform.com/e/zalando-com