# xxl.se

xxl.se traffic · monthly visits 2.06M · Vaneform

xxl.se had about 2.06M visits in September 2026, down 11.60% from August; the top source is search.

Report updated 2026-10-08

## How much traffic does xxl.se get?

- Estimated monthly visits: 2.06M (2026-09)
- MoM: -11.60%
- Global rank: 24,445
- Country rank · Sweden: 176
- Average visit duration: 03:32
- Pages per visit: 4.02
- Bounce rate: 37.53%
- Search share: 31.4%

## Where does xxl.se's traffic come from?

- Direct: 29.0%
- Display ads: 4.7%
- Email: 3.1%
- Generative AI: 0.9%
- Other: 0.0%
- Referrals: 3.4%
- Search: 31.4%
- Paid search: 23.2%
- Social: 4.2%

## Which countries visit xxl.se?

- Sweden: 95.5%
- United States: 0.6%
- Finland: 0.6%
- Norway: 0.5%
- Denmark: 0.4%

## What keywords send traffic to xxl.se?

- xxl: Estimated visits 49.37K, Monthly searches 90.72K
- xxl sport: Estimated visits 6.98K, Monthly searches 6.72K
- stadium outlet: Estimated visits 4.63K, Monthly searches 28.03K
- xxl cykelhjälm: Estimated visits 1.79K, Monthly searches 780
- xxl outlet: Estimated visits 1.61K, Monthly searches 490

Canonical: https://vaneform.com/e/xxl-se