# wisconsin.gov

wisconsin.gov traffic · monthly visits 4.68M · Vaneform

wisconsin.gov had about 4.68M visits in September 2026, down 9.48% from August; the top source is direct.

Report updated 2026-10-08

## How much traffic does wisconsin.gov get?

- Estimated monthly visits: 4.68M (2026-09)
- MoM: -9.48%
- Global rank: 9,813
- Country rank · United States: 2,008
- Average visit duration: 03:41
- Pages per visit: 5.35
- Bounce rate: 30.15%
- Search share: 38.2%

## Where does wisconsin.gov's traffic come from?

- Direct: 40.4%
- Display ads: 1.0%
- Email: 2.5%
- Generative AI: 0.5%
- Other: 0.1%
- Referrals: 15.0%
- Search: 38.2%
- Paid search: 0.4%
- Social: 1.9%

## Which countries visit wisconsin.gov?

- United States: 96.0%
- Canada: 0.2%
- Mexico: 0.2%
- India: 0.2%
- United Kingdom: 0.2%

## What keywords send traffic to wisconsin.gov?

- wi dnr: Estimated visits 10.91K, Monthly searches 4.93K
- wisconsin dnr: Estimated visits 8.29K, Monthly searches 5.22K
- unemployment wi: Estimated visits 4.29K, Monthly searches 920
- unemployment wisconsin: Estimated visits 4.19K, Monthly searches 1.11K
- wisconsin state park pass: Estimated visits 3.84K, Monthly searches 2.44K

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