# waterstones.com

waterstones.com traffic · monthly visits 4.81M · Vaneform

waterstones.com had about 4.81M visits in September 2026, down 3.39% from August; the top source is search.

Report updated 2026-10-08

## How much traffic does waterstones.com get?

- Estimated monthly visits: 4.81M (2026-09)
- MoM: -3.39%
- Global rank: 11,201
- Country rank · United Kingdom: 435
- Average visit duration: 02:13
- Pages per visit: 3.56
- Bounce rate: 50.37%
- Search share: 49.9%

## Where does waterstones.com's traffic come from?

- Direct: 29.7%
- Display ads: 0.7%
- Email: 3.6%
- Generative AI: 0.2%
- Other: 3.8%
- Referrals: 5.2%
- Search: 49.9%
- Paid search: 3.2%
- Social: 3.5%

## Which countries visit waterstones.com?

- United Kingdom: 70.8%
- United States: 11.3%
- France: 1.4%
- Netherlands: 1.3%
- Ireland: 1.0%

## What keywords send traffic to waterstones.com?

- waterstones: Estimated visits 306.89K, Monthly searches 159.86K
- waterstones jobs: Estimated visits 23.43K, Monthly searches 13.42K
- waterstones careers: Estimated visits 6.3K, Monthly searches 3.56K
- waterstones uk: Estimated visits 3.91K, Monthly searches 1.63K
- verity: Estimated visits 3.64K, Monthly searches 2.49M

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