# us.etrade.com

us.etrade.com traffic: 24.24M visits in Oct 2026 · Vaneform

us.etrade.com had about 24.24M visits in October 2026, up 5.55% from September; most traffic is direct.

Account Features | FAQ | E*TRADE

Report updated 2026-11-13

## How much traffic does us.etrade.com get?

- Estimated monthly visits: 24.24M (2026-10)
- MoM: +5.55%
- Average visit duration: 09:47
- Pages per visit: 8.48
- Bounce rate: 23.73%
- Search share: 12.0%

## Monthly trend

- 2026-08: 24.98M
- 2026-09: 22.97M
- 2026-10: 24.24M

## Where does us.etrade.com's traffic come from?

- Direct: 64.5%
- Display ads: 5.1%
- Email: 4.5%
- Generative AI: 0.5%
- Other: 0.0%
- Referrals: 3.7%
- Search: 12.0%
- Paid search: 5.4%
- Social: 4.3%

## Which countries visit us.etrade.com?

- United States: 94.9%
- India: 1.0%
- United Kingdom: 0.5%
- Canada: 0.5%
- Colombia: 0.3%

## What keywords send traffic to us.etrade.com?

- etrade: Estimated visits 1.11M, Monthly searches 872.72K
- etrade login: Estimated visits 403.43K, Monthly searches 177.2K
- e trade: Estimated visits 52.49K, Monthly searches 42.91K
- e-trade login: Estimated visits 22.62K, Monthly searches 14.35K
- e-trade: Estimated visits 17.7K, Monthly searches 18.56K

## Website information

- Domain: etrade.com
- Registration status: Domain registered
- Registered: 1994-10-31
- Registrar: CSC Corporate Domains, Inc.
- Expires: 2027-10-30
- DNSSEC: No

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Canonical: https://vaneform.com/e/us-etrade-com