# urbanoutfitters.com

urbanoutfitters.com traffic · monthly visits 24.57M · Vaneform

urbanoutfitters.com had about 24.57M visits in September 2026, down 10.58% from August; the top source is direct.

Report updated 2026-10-08

## How much traffic does urbanoutfitters.com get?

- Estimated monthly visits: 24.57M (2026-09)
- MoM: -10.58%
- Global rank: 1,625
- Country rank · United States: 543
- Average visit duration: 03:03
- Pages per visit: 4.93
- Bounce rate: 39.22%
- Search share: 21.0%

## Where does urbanoutfitters.com's traffic come from?

- Direct: 28.3%
- Display ads: 4.5%
- Email: 5.0%
- Generative AI: 0.5%
- Other: 5.3%
- Referrals: 4.8%
- Search: 21.0%
- Paid search: 19.8%
- Social: 10.8%

## Which countries visit urbanoutfitters.com?

- United States: 68.1%
- United Kingdom: 11.7%
- Canada: 4.9%
- Germany: 3.0%
- France: 1.7%

## What keywords send traffic to urbanoutfitters.com?

- urban outfitters: Estimated visits 1.5M, Monthly searches 797.79K
- uo: Estimated visits 45.73K, Monthly searches 172.91K
- urbanoutfitters: Estimated visits 27.33K, Monthly searches 23.84K
- urban: Estimated visits 22.8K, Monthly searches 153.56K
- urban outfitters uk: Estimated visits 22.41K, Monthly searches 8.5K

Canonical: https://vaneform.com/e/urbanoutfitters-com