# upm.com

upm.com traffic · monthly visits 149.12K · Vaneform

upm.com had about 149.12K visits in September 2026, up 9.53% from August; most traffic is direct.

Report updated 2026-10-09

## How much traffic does upm.com get?

- Estimated monthly visits: 149.12K (2026-09)
- MoM: +9.53%
- Global rank: 254,383
- Country rank · Finland: 3,164
- Average visit duration: 01:46
- Pages per visit: 2.90
- Bounce rate: 36.43%
- Search share: 28.3%

## Where does upm.com's traffic come from?

- Direct: 55.9%
- Display ads: 0.1%
- Email: 0.4%
- Generative AI: 1.6%
- Other: 0.0%
- Referrals: 12.4%
- Search: 28.3%
- Paid search: 0.7%
- Social: 0.6%

## Which countries visit upm.com?

- Finland: 32.0%
- China: 10.2%
- United States: 6.5%
- Uruguay: 3.7%
- India: 3.0%

## What keywords send traffic to upm.com?

- upm: Estimated visits 3.48K, Monthly searches 46.99K
- griffin: Estimated visits 460, Monthly searches 70.8K
- upm työpaikat: Estimated visits 240, Monthly searches 170
- upm jobs mills river: Estimated visits 210, Monthly searches 220
- upn company mills river nc: Estimated visits 210, Monthly searches 220

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