# um.fi

um.fi traffic · monthly visits 164.18K · Vaneform

um.fi had about 164.18K visits in September 2026, down 18.30% from August; most traffic is search.

Report updated 2026-10-09

## How much traffic does um.fi get?

- Estimated monthly visits: 164.18K (2026-09)
- MoM: -18.30%
- Global rank: 265,460
- Country rank · Finland: 2,236
- Average visit duration: 00:48
- Pages per visit: 1.96
- Bounce rate: 43.85%
- Search share: 56.6%

## Where does um.fi's traffic come from?

- Direct: 24.4%
- Display ads: 0.0%
- Email: 1.2%
- Generative AI: 0.2%
- Other: 0.0%
- Referrals: 12.8%
- Search: 56.6%
- Paid search: 0.0%
- Social: 4.8%

## Which countries visit um.fi?

- Finland: 51.8%
- United States: 4.3%
- Sweden: 3.2%
- France: 2.1%
- Türkiye: 2.1%

## What keywords send traffic to um.fi?

- venäjä: Estimated visits 1.21K, Monthly searches 2.74K
- ulkoministeriö: Estimated visits 990, Monthly searches 1.07K
- iran: Estimated visits 620, Monthly searches 3.05M
- georgia: Estimated visits 510, Monthly searches 449.03K
- matkustustiedotteett: Estimated visits 420, Monthly searches 470

Canonical: https://vaneform.com/e/um-fi