# taobao.com

taobao.com traffic · monthly visits 160.6M · Vaneform

taobao.com had about 160.6M visits in September 2026, down 3.58% from August; most traffic is direct.

Report updated 2026-10-08

## How much traffic does taobao.com get?

- Estimated monthly visits: 160.6M (2026-09)
- MoM: -3.58%
- Global rank: 143
- Country rank · China: 8
- Average visit duration: 07:29
- Pages per visit: 9.94
- Bounce rate: 27.42%
- Search share: 17.4%

## Where does taobao.com's traffic come from?

- Direct: 62.3%
- Display ads: 1.6%
- Email: 0.2%
- Generative AI: 0.3%
- Other: 0.2%
- Referrals: 13.7%
- Search: 17.4%
- Paid search: 0.9%
- Social: 3.3%

## Which countries visit taobao.com?

- China: 76.8%
- Taiwan: 5.3%
- Hong Kong SAR China: 5.1%
- United States: 2.9%
- South Korea: 1.7%

## What keywords send traffic to taobao.com?

- taobao: Estimated visits 1.88M, Monthly searches 1.4M
- 淘宝: Estimated visits 1.56M, Monthly searches 622.86K
- 淘寶: Estimated visits 392.57K, Monthly searches 373.73K
- 타오바오: Estimated visits 241.93K, Monthly searches 175.37K
- 淘宝网首页: Estimated visits 86.6K, Monthly searches 210

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