# sleepnumber.com

sleepnumber.com traffic · monthly visits 2.5M · Vaneform

sleepnumber.com had about 2.5M visits in September 2026, down 19.13% from August; the top source is display ads.

Report updated 2026-10-08

## How much traffic does sleepnumber.com get?

- Estimated monthly visits: 2.5M (2026-09)
- MoM: -19.13%
- Global rank: 23,597
- Country rank · United States: 4,775
- Average visit duration: 01:59
- Pages per visit: 2.64
- Bounce rate: 58.79%
- Search share: 7.5%

## Where does sleepnumber.com's traffic come from?

- Direct: 28.7%
- Display ads: 40.3%
- Email: 1.2%
- Generative AI: 0.2%
- Other: 2.5%
- Referrals: 1.3%
- Search: 7.5%
- Paid search: 15.1%
- Social: 3.2%

## Which countries visit sleepnumber.com?

- United States: 95.7%
- United Kingdom: 0.3%
- Canada: 0.3%
- Vietnam: 0.3%
- India: 0.2%

## What keywords send traffic to sleepnumber.com?

- sleep number: Estimated visits 45.66K, Monthly searches 36.32K
- sleep number bed: Estimated visits 13.08K, Monthly searches 8.94K
- mattress firm: Estimated visits 10.61K, Monthly searches 119.96K
- labor day sales: Estimated visits 6.94K, Monthly searches 107.95K
- best labor day sales: Estimated visits 6.73K, Monthly searches 44.77K

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