# shop.varsity.com

shop.varsity.com traffic: 65.97K visits in Sep 2026

shop.varsity.com had about 65.97K visits in September 2026, down 15.82% from August; the top source is paid search.

Report updated 2026-10-09

## How much traffic does shop.varsity.com get?

- Estimated monthly visits: 65.97K (2026-09)
- MoM: -15.82%
- Global rank: 411,024
- Country rank · United States: 87,932
- Average visit duration: 01:35
- Pages per visit: 4.18
- Bounce rate: 22.43%
- Search share: 25.6%

## Where does shop.varsity.com's traffic come from?

- Direct: 25.4%
- Display ads: 6.2%
- Email: 1.9%
- Generative AI: 0.0%
- Other: 0.0%
- Referrals: 5.3%
- Search: 25.6%
- Paid search: 31.5%
- Social: 4.1%

## Which countries visit shop.varsity.com?

- United States: 94.6%
- Mexico: 2.8%
- India: 1.4%
- Poland: 1.1%

## What keywords send traffic to shop.varsity.com?

- varsity: Estimated visits 1.92K, Monthly searches 54.16K
- varsity cheer: Estimated visits 780, Monthly searches 1.49K
- varsity cheer skirts: Estimated visits 500, Monthly searches 580
- varsity spirit: Estimated visits 300, Monthly searches 1.27K
- varsitycheer: Estimated visits 270, Monthly searches 280

Canonical: https://vaneform.com/e/shop-varsity-com