# scotlandspeople.gov.uk

scotlandspeople.gov.uk traffic · monthly visits 298.38K · Vaneform

scotlandspeople.gov.uk had about 298.38K visits in September 2026, down 18.19% from August; most traffic is direct.

Report updated 2026-10-09

## How much traffic does scotlandspeople.gov.uk get?

- Estimated monthly visits: 298.38K (2026-09)
- MoM: -18.19%
- Global rank: 77,206
- Country rank · United Kingdom: 3,560
- Average visit duration: 10:15
- Pages per visit: 14.75
- Bounce rate: 30.79%
- Search share: 24.5%

## Where does scotlandspeople.gov.uk's traffic come from?

- Direct: 59.5%
- Display ads: 0.5%
- Email: 1.2%
- Generative AI: 1.3%
- Other: 0.0%
- Referrals: 2.5%
- Search: 24.5%
- Paid search: 10.1%
- Social: 0.5%

## Which countries visit scotlandspeople.gov.uk?

- United Kingdom: 73.7%
- United States: 8.6%
- Australia: 7.9%
- Canada: 4.0%
- New Zealand: 2.6%

## What keywords send traffic to scotlandspeople.gov.uk?

- scotlands people: Estimated visits 31.73K, Monthly searches 15.17K
- s: Estimated visits 9.22K, Monthly searches 2.85M
- scottish people: Estimated visits 1.23K, Monthly searches 3.93K
- scotland's people: Estimated visits 940, Monthly searches 1.1K
- scotland people: Estimated visits 440, Monthly searches 1.55K

Canonical: https://vaneform.com/e/scotlandspeople-gov-uk