# points.com

points.com traffic · monthly visits 2.56M · Vaneform

points.com had about 2.56M visits in September 2026, down 15.52% from August; the top source is direct.

Report updated 2026-10-08

## How much traffic does points.com get?

- Estimated monthly visits: 2.56M (2026-09)
- MoM: -15.52%
- Global rank: 22,015
- Country rank · United States: 5,921
- Average visit duration: 01:47
- Pages per visit: 2.93
- Bounce rate: 30.72%
- Search share: 2.4%

## Where does points.com's traffic come from?

- Direct: 36.5%
- Display ads: 1.3%
- Email: 8.6%
- Generative AI: 0.2%
- Other: 14.6%
- Referrals: 34.5%
- Search: 2.4%
- Paid search: 0.6%
- Social: 1.3%

## Which countries visit points.com?

- United States: 69.4%
- Canada: 8.4%
- India: 2.6%
- United Kingdom: 2.5%
- Japan: 2.2%

## What keywords send traffic to points.com?

- aeroplan: Estimated visits 1.14K, Monthly searches 253.18K
- points: Estimated visits 1.14K, Monthly searches 12.53K
- buy aeroplan points: Estimated visits 860, Monthly searches 4.71K
- aeroplan buy points: Estimated visits 550, Monthly searches 1.51K
- transfer aeroplan points to another member fee: Estimated visits 370, Monthly searches 380

Canonical: https://vaneform.com/e/points-com