# people.com

people.com traffic · monthly visits 152.22M · Vaneform

people.com had about 152.22M visits in September 2026, down 9.42% from August; the top source is search.

Report updated 2026-10-08

## How much traffic does people.com get?

- Estimated monthly visits: 152.22M (2026-09)
- MoM: -9.42%
- Global rank: 330
- Country rank · United States: 114
- Average visit duration: 02:09
- Pages per visit: 1.99
- Bounce rate: 62.49%
- Search share: 40.8%

## Where does people.com's traffic come from?

- Direct: 37.1%
- Display ads: 0.3%
- Email: 11.4%
- Generative AI: 0.1%
- Other: 0.0%
- Referrals: 5.1%
- Search: 40.8%
- Paid search: 0.5%
- Social: 4.7%

## Which countries visit people.com?

- United States: 79.8%
- Canada: 6.0%
- United Kingdom: 2.4%
- Australia: 1.1%
- Germany: 0.8%

## What keywords send traffic to people.com?

- people: Estimated visits 1.15M, Monthly searches 459.34K
- chiefs: Estimated visits 311.61K, Monthly searches 861.26K
- people magazine: Estimated visits 298.65K, Monthly searches 87.13K
- reacher: Estimated visits 161.01K, Monthly searches 1.85M
- lizzie borden: Estimated visits 149.82K, Monthly searches 2.84M

Canonical: https://vaneform.com/e/people-com