# optum.com

optum.com traffic · monthly visits 5.93M · Vaneform

optum.com had about 5.93M visits in September 2026, down 1.84% from August; the top source is direct.

Report updated 2026-10-08

## How much traffic does optum.com get?

- Estimated monthly visits: 5.93M (2026-09)
- MoM: -1.84%
- Global rank: 8,359
- Country rank · United States: 1,728
- Average visit duration: 03:46
- Pages per visit: 4.43
- Bounce rate: 38.31%
- Search share: 25.1%

## Where does optum.com's traffic come from?

- Direct: 47.5%
- Display ads: 1.9%
- Email: 6.9%
- Generative AI: 0.3%
- Other: 0.3%
- Referrals: 13.8%
- Search: 25.1%
- Paid search: 2.5%
- Social: 1.6%

## Which countries visit optum.com?

- United States: 96.0%
- Philippines: 1.3%
- India: 0.7%
- Canada: 0.3%
- Pakistan: 0.1%

## What keywords send traffic to optum.com?

- optum: Estimated visits 294.09K, Monthly searches 211.06K
- optum financial: Estimated visits 66.01K, Monthly searches 46.89K
- optum mychart: Estimated visits 38.17K, Monthly searches 17.71K
- optum careers: Estimated visits 25.98K, Monthly searches 26.4K
- optum specialty pharmacy: Estimated visits 21.33K, Monthly searches 12.94K

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