# obi.de

obi.de traffic · monthly visits 11.09M · Vaneform

obi.de had about 11.09M visits in September 2026, down 18.75% from August; the top source is search.

Report updated 2026-10-08

## How much traffic does obi.de get?

- Estimated monthly visits: 11.09M (2026-09)
- MoM: -18.75%
- Global rank: 4,596
- Country rank · Germany: 183
- Average visit duration: 03:05
- Pages per visit: 3.86
- Bounce rate: 47.98%
- Search share: 38.8%

## Where does obi.de's traffic come from?

- Direct: 27.8%
- Display ads: 8.1%
- Email: 0.5%
- Generative AI: 1.3%
- Other: 0.5%
- Referrals: 5.3%
- Search: 38.8%
- Paid search: 15.8%
- Social: 2.0%

## Which countries visit obi.de?

- Germany: 92.8%
- Switzerland: 1.7%
- Austria: 1.4%
- China: 0.6%
- United States: 0.3%

## What keywords send traffic to obi.de?

- obi: Estimated visits 430.92K, Monthly searches 482.89K
- obi lübben: Estimated visits 12.09K, Monthly searches 2.9K
- midea portasplit: Estimated visits 11.99K, Monthly searches 101.37K
- obi baumarkt: Estimated visits 6.57K, Monthly searches 9.2K
- щиш: Estimated visits 6.43K, Monthly searches 6.71K

Canonical: https://vaneform.com/e/obi-de