# nationwide.co.uk

nationwide.co.uk traffic · monthly visits 7.81M · Vaneform

nationwide.co.uk had about 7.81M visits in September 2026, down 8.38% from August; most traffic is direct.

Report updated 2026-10-08

## How much traffic does nationwide.co.uk get?

- Estimated monthly visits: 7.81M (2026-09)
- MoM: -8.38%
- Global rank: 5,234
- Country rank · United Kingdom: 173
- Average visit duration: 04:50
- Pages per visit: 6.40
- Bounce rate: 29.00%
- Search share: 36.5%

## Where does nationwide.co.uk's traffic come from?

- Direct: 50.5%
- Display ads: 3.3%
- Email: 2.4%
- Generative AI: 0.5%
- Other: 0.1%
- Referrals: 3.8%
- Search: 36.5%
- Paid search: 1.5%
- Social: 1.5%

## Which countries visit nationwide.co.uk?

- United Kingdom: 93.6%
- United States: 2.4%
- Singapore: 0.5%
- France: 0.4%
- Germany: 0.2%

## What keywords send traffic to nationwide.co.uk?

- nationwide: Estimated visits 403.17K, Monthly searches 390.81K
- nationwide login: Estimated visits 128.42K, Monthly searches 92.35K
- nationwide student account: Estimated visits 59.63K, Monthly searches 34.43K
- nationwide online banking: Estimated visits 37.09K, Monthly searches 28.52K
- personal loan rates: Estimated visits 23.21K, Monthly searches 1.71M

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