# national-lottery.co.uk

national-lottery.co.uk traffic · monthly visits 22.59M · Vaneform

national-lottery.co.uk had about 22.59M visits in September 2026, down 13.60% from August; most traffic is direct.

Report updated 2026-10-08

## How much traffic does national-lottery.co.uk get?

- Estimated monthly visits: 22.59M (2026-09)
- MoM: -13.60%
- Global rank: 1,732
- Country rank · United Kingdom: 67
- Average visit duration: 02:38
- Pages per visit: 5.59
- Bounce rate: 37.12%
- Search share: 30.1%

## Where does national-lottery.co.uk's traffic come from?

- Direct: 53.0%
- Display ads: 1.3%
- Email: 3.7%
- Generative AI: 0.2%
- Other: 0.3%
- Referrals: 6.0%
- Search: 30.1%
- Paid search: 3.4%
- Social: 2.0%

## Which countries visit national-lottery.co.uk?

- United Kingdom: 97.7%
- United States: 0.5%
- Singapore: 0.2%
- Netherlands: 0.2%
- China: 0.1%

## What keywords send traffic to national-lottery.co.uk?

- lotto results: Estimated visits 641.19K, Monthly searches 130.79K
- euromillions: Estimated visits 602.08K, Monthly searches 236.15K
- national lottery: Estimated visits 489.2K, Monthly searches 300.75K
- lottery: Estimated visits 374.19K, Monthly searches 213.9K
- euromillions results: Estimated visits 327.6K, Monthly searches 46.87K

Canonical: https://vaneform.com/e/national-lottery-co-uk