# myheritage.com

myheritage.com traffic · monthly visits 11M · Vaneform

myheritage.com had about 11M visits in September 2026, down 9.72% from August; the top source is direct.

Report updated 2026-10-08

## How much traffic does myheritage.com get?

- Estimated monthly visits: 11M (2026-09)
- MoM: -9.72%
- Global rank: 3,064
- Country rank · United States: 1,325
- Average visit duration: 05:22
- Pages per visit: 8.38
- Bounce rate: 42.25%
- Search share: 27.3%

## Where does myheritage.com's traffic come from?

- Direct: 29.3%
- Display ads: 3.6%
- Email: 10.1%
- Generative AI: 0.6%
- Other: 10.1%
- Referrals: 4.1%
- Search: 27.3%
- Paid search: 11.1%
- Social: 3.8%

## Which countries visit myheritage.com?

- United States: 56.2%
- United Kingdom: 10.6%
- Australia: 8.7%
- Canada: 4.8%
- Germany: 1.6%

## What keywords send traffic to myheritage.com?

- myheritage: Estimated visits 191.03K, Monthly searches 318.17K
- my heritage: Estimated visits 51.65K, Monthly searches 98.2K
- ancestry: Estimated visits 8.8K, Monthly searches 578.27K
- myheritage login: Estimated visits 7.93K, Monthly searches 8.17K
- familysearch: Estimated visits 5.61K, Monthly searches 413.82K

Canonical: https://vaneform.com/e/myheritage-com