# moneysmart.gov.au

moneysmart.gov.au traffic · monthly visits 1.55M · Vaneform

moneysmart.gov.au had about 1.55M visits in September 2026, down 11.16% from August; most traffic is search.

Report updated 2026-10-08

## How much traffic does moneysmart.gov.au get?

- Estimated monthly visits: 1.55M (2026-09)
- MoM: -11.16%
- Global rank: 41,904
- Country rank · Australia: 791
- Average visit duration: 01:33
- Pages per visit: 2.01
- Bounce rate: 54.40%
- Search share: 67.7%

## Where does moneysmart.gov.au's traffic come from?

- Direct: 22.9%
- Email: 1.0%
- Generative AI: 1.2%
- Other: 0.0%
- Referrals: 5.1%
- Search: 67.7%
- Paid search: 0.1%
- Social: 2.1%

## Which countries visit moneysmart.gov.au?

- Australia: 86.3%
- United States: 2.1%
- India: 0.9%
- Brazil: 0.8%
- New Zealand: 0.7%

## What keywords send traffic to moneysmart.gov.au?

- compound interest calculator: Estimated visits 55.58K, Monthly searches 494.16K
- gst calculator: Estimated visits 21.62K, Monthly searches 115.67K
- mortgage calculator: Estimated visits 7.74K, Monthly searches 573.59K
- income tax calculator: Estimated visits 6.53K, Monthly searches 105.55K
- tax calculator: Estimated visits 6.43K, Monthly searches 185.9K

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