# massey.ac.nz

massey.ac.nz traffic · monthly visits 1.61M · Vaneform

massey.ac.nz had about 1.61M visits in September 2026, down 7.19% from August; the top source is direct.

Report updated 2026-10-08

## How much traffic does massey.ac.nz get?

- Estimated monthly visits: 1.61M (2026-09)
- MoM: -7.19%
- Global rank: 27,407
- Country rank · New Zealand: 122
- Average visit duration: 07:33
- Pages per visit: 7.00
- Bounce rate: 31.56%
- Search share: 18.1%

## Where does massey.ac.nz's traffic come from?

- Direct: 36.9%
- Display ads: 0.7%
- Email: 5.7%
- Generative AI: 1.3%
- Other: 0.0%
- Referrals: 34.0%
- Search: 18.1%
- Paid search: 0.4%
- Social: 3.1%

## Which countries visit massey.ac.nz?

- New Zealand: 83.3%
- Australia: 2.3%
- United States: 2.0%
- Indonesia: 1.9%
- India: 1.0%

## What keywords send traffic to massey.ac.nz?

- massey university: Estimated visits 18.71K, Monthly searches 23.59K
- massey library: Estimated visits 5.38K, Monthly searches 3.38K
- massey: Estimated visits 3.98K, Monthly searches 15.16K
- massey portal: Estimated visits 2.16K, Monthly searches 1.67K
- massey library search: Estimated visits 1.78K, Monthly searches 610

Canonical: https://vaneform.com/e/massey-ac-nz