# ipsy.com

ipsy.com traffic · monthly visits 7.59M · Vaneform

ipsy.com had about 7.59M visits in September 2026, down 7.98% from August.

Report updated 2026-10-08

## How much traffic does ipsy.com get?

- Estimated monthly visits: 7.59M (2026-09)
- MoM: -7.98%
- Global rank: 6,742
- Country rank · United States: 1,421
- Average visit duration: 03:14
- Pages per visit: 4.27
- Bounce rate: 53.26%
- Search share: 4.8%

## Where does ipsy.com's traffic come from?

- Direct: 17.2%
- Display ads: 7.3%
- Email: 9.9%
- Generative AI: 0.1%
- Other: 46.7%
- Referrals: 3.0%
- Search: 4.8%
- Paid search: 6.6%
- Social: 4.4%

## Which countries visit ipsy.com?

- United States: 87.6%
- Canada: 2.5%
- Mexico: 2.1%
- United Kingdom: 0.5%
- Philippines: 0.4%

## What keywords send traffic to ipsy.com?

- ipsy: Estimated visits 89.02K, Monthly searches 53.48K
- ispy: Estimated visits 9.93K, Monthly searches 17.34K
- ipsty: Estimated visits 6.25K, Monthly searches 1.54K
- ipsey: Estimated visits 5.93K, Monthly searches 1.54K
- iosy: Estimated visits 5.58K, Monthly searches 1.53K

Canonical: https://vaneform.com/e/ipsy-com