# honto.jp

honto.jp traffic · monthly visits 3.39M · Vaneform

honto.jp had about 3.39M visits in September 2026, down 2.32% from August; most traffic is direct.

Report updated 2026-10-08

## How much traffic does honto.jp get?

- Estimated monthly visits: 3.39M (2026-09)
- MoM: -2.32%
- Global rank: 14,535
- Country rank · Japan: 1,036
- Average visit duration: 03:04
- Pages per visit: 4.57
- Bounce rate: 37.43%
- Search share: 18.6%

## Where does honto.jp's traffic come from?

- Direct: 59.1%
- Display ads: 1.1%
- Email: 7.1%
- Generative AI: 0.2%
- Other: 4.8%
- Referrals: 6.7%
- Search: 18.6%
- Paid search: 0.2%
- Social: 2.2%

## Which countries visit honto.jp?

- Japan: 92.2%
- United States: 3.1%
- France: 0.6%
- South Korea: 0.6%
- Taiwan: 0.5%

## What keywords send traffic to honto.jp?

- honto: Estimated visits 107.5K, Monthly searches 27.92K
- ほんと: Estimated visits 10.95K, Monthly searches 1.27K
- honto ログイン: Estimated visits 3.98K, Monthly searches 380
- honto 電子書籍: Estimated visits 3.65K, Monthly searches 890
- 僕の考えた最強の修学旅行: Estimated visits 3.56K, Monthly searches 3.62K

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