# fma.govt.nz

fma.govt.nz traffic: 58.54K visits in Sep 2026 · Vaneform

fma.govt.nz had about 58.54K visits in September 2026, down 12.25% from August; the top source is search.

Report updated 2026-09-01

## How much traffic does fma.govt.nz get?

- Estimated monthly visits: 58.54K (2026-09)
- MoM: -12.25%
- Global rank: 541,960
- Country rank · New Zealand: 10,287
- Average visit duration: 00:37
- Pages per visit: 2.44
- Bounce rate: 39.13%
- Search share: 41.6%

## Where does fma.govt.nz's traffic come from?

- Direct: 37.8%
- Display ads: 0.1%
- Email: 2.3%
- Generative AI: 3.6%
- Other: 0.1%
- Referrals: 11.6%
- Search: 41.6%
- Paid search: 0.0%
- Social: 2.9%

## Which countries visit fma.govt.nz?

- New Zealand: 38.9%
- Vietnam: 7.3%
- Australia: 6.7%
- India: 6.4%
- United States: 4.0%

## What keywords send traffic to fma.govt.nz?

- fma: Estimated visits 220, Monthly searches 82.02K
- fma questions: Estimated visits 190, Monthly searches 100
- monach superannuation scheme: Estimated visits 150, Monthly searches 160
- emoney: Estimated visits 140, Monthly searches 24.27K
- ross asset management: Estimated visits 130, Monthly searches 270

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