# finance.yahoo.com

finance.yahoo.com traffic · monthly visits 191.03M · Vaneform

finance.yahoo.com had about 191.03M visits in September 2026, down 9.22% from August; most traffic is direct.

Report updated 2026-10-08

## How much traffic does finance.yahoo.com get?

- Estimated monthly visits: 191.03M (2026-09)
- MoM: -9.22%
- Global rank: 240
- Country rank · United States: 107
- Average visit duration: 04:11
- Pages per visit: 3.21
- Bounce rate: 57.67%
- Search share: 26.9%

## Where does finance.yahoo.com's traffic come from?

- Direct: 52.7%
- Display ads: 0.2%
- Email: 2.8%
- Generative AI: 0.3%
- Other: 0.0%
- Referrals: 13.8%
- Search: 26.9%
- Paid search: 0.0%
- Social: 3.3%

## Which countries visit finance.yahoo.com?

- United States: 65.2%
- Canada: 7.3%
- United Kingdom: 2.4%
- Hong Kong SAR China: 1.7%
- Germany: 1.4%

## What keywords send traffic to finance.yahoo.com?

- yahoo finance: Estimated visits 5.01M, Monthly searches 2.69M
- yahoo: Estimated visits 312.69K, Monthly searches 21.11M
- pinterest: Estimated visits 234.79K, Monthly searches 64.81M
- fb: Estimated visits 233.46K, Monthly searches 19.05M
- s&p 500: Estimated visits 226.48K, Monthly searches 2.04M

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