# fidelity.com

fidelity.com traffic · monthly visits 105.19M · Vaneform

fidelity.com had about 105.19M visits in September 2026, down 13.73% from August; most traffic is direct.

Report updated 2026-10-08

## How much traffic does fidelity.com get?

- Estimated monthly visits: 105.19M (2026-09)
- MoM: -13.73%
- Global rank: 278
- Country rank · United States: 74
- Average visit duration: 07:09
- Pages per visit: 7.60
- Bounce rate: 17.05%
- Search share: 15.3%

## Where does fidelity.com's traffic come from?

- Direct: 70.0%
- Display ads: 0.8%
- Email: 4.3%
- Generative AI: 0.5%
- Other: 0.0%
- Referrals: 3.1%
- Search: 15.3%
- Paid search: 2.5%
- Social: 3.6%

## Which countries visit fidelity.com?

- United States: 97.4%
- India: 0.4%
- Canada: 0.3%
- United Kingdom: 0.1%
- Singapore: 0.1%

## What keywords send traffic to fidelity.com?

- fidelity: Estimated visits 3.77M, Monthly searches 3.27M
- fidelity login: Estimated visits 2.38M, Monthly searches 833.75K
- fidelity investments: Estimated visits 335.47K, Monthly searches 148.48K
- fidelity netbenefits: Estimated visits 240.67K, Monthly searches 139.44K
- netbenefits: Estimated visits 124.32K, Monthly searches 75.61K

Canonical: https://vaneform.com/e/fidelity-com