# compare.com

compare.com traffic · monthly visits 1.07M · Vaneform

compare.com had about 1.07M visits in September 2026, up 17.84% from August; the top source is display ads.

Report updated 2026-10-08

## How much traffic does compare.com get?

- Estimated monthly visits: 1.07M (2026-09)
- MoM: +17.84%
- Global rank: 35,727
- Country rank · United States: 7,227
- Average visit duration: 03:13
- Pages per visit: 5.84
- Bounce rate: 39.06%
- Search share: 5.5%

## Where does compare.com's traffic come from?

- Direct: 18.2%
- Display ads: 41.4%
- Email: 0.9%
- Generative AI: 0.5%
- Other: 0.0%
- Referrals: 5.0%
- Search: 5.5%
- Paid search: 25.5%
- Social: 2.9%

## Which countries visit compare.com?

- United States: 95.5%
- Pakistan: 0.9%
- United Kingdom: 0.9%
- India: 0.4%
- Brazil: 0.3%

## What keywords send traffic to compare.com?

- mortgage calculator: Estimated visits 8.47K, Monthly searches 573.59K
- state farm: Estimated visits 6.03K, Monthly searches 565.75K
- car insurance quotes: Estimated visits 3.31K, Monthly searches 93.98K
- car insurance: Estimated visits 2.14K, Monthly searches 2.11M
- farmers insurance: Estimated visits 1.31K, Monthly searches 164.16K

Canonical: https://vaneform.com/e/compare-com