# carters.com

carters.com traffic · monthly visits 12.26M · Vaneform

carters.com had about 12.26M visits in September 2026, up 5.53% from August; the top source is direct.

Report updated 2026-10-08

## How much traffic does carters.com get?

- Estimated monthly visits: 12.26M (2026-09)
- MoM: +5.53%
- Global rank: 3,177
- Country rank · United States: 678
- Average visit duration: 04:37
- Pages per visit: 6.47
- Bounce rate: 44.24%
- Search share: 13.9%

## Where does carters.com's traffic come from?

- Direct: 28.3%
- Display ads: 23.4%
- Email: 4.3%
- Generative AI: 0.3%
- Other: 1.7%
- Referrals: 3.6%
- Search: 13.9%
- Paid search: 19.4%
- Social: 5.0%

## Which countries visit carters.com?

- United States: 92.9%
- Canada: 1.2%
- Brazil: 0.7%
- United Kingdom: 0.4%
- Costa Rica: 0.3%

## What keywords send traffic to carters.com?

- carters: Estimated visits 270.91K, Monthly searches 201.17K
- carter: Estimated visits 12.06K, Monthly searches 33.66K
- carter's: Estimated visits 7.28K, Monthly searches 11.15K
- cartera: Estimated visits 6.33K, Monthly searches 19.21K
- oshkosh: Estimated visits 5.69K, Monthly searches 26.32K

Canonical: https://vaneform.com/e/carters-com